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Realtor.com

Senior Digital Analytics Implementation Analyst

Posted 2 Days Ago
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Hybrid
Austin, TX
Senior level
Hybrid
Austin, TX
Senior level
The Senior Digital Analytics Implementation Analyst will manage digital analytics tracking, ensuring data quality, performance validation, and governance across platforms, collaborating closely with cross-functional teams.
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Recognized as the No. 1 site trusted by real estate professionals, Realtor.com® has been at the forefront of online real estate for over 25 years, connecting buyers, sellers, and renters with trusted insights and expert guidance to find their perfect home. Through its robust suite of tools, Realtor.com® not only makes a significant impact on the real estate industry at large, but for consumers, navigating the biggest purchase they will make in their life, by providing a user experience that is easy to use, easy to understand, and most of all, easy to make decisions.

Join us on our mission to empower more people to find their way home by breaking barriers to entry, making the right connections, and building confidence through expert guidance.

At Realtor.com®, what you do has the potential to touch people in a real and meaningful way. We are dedicated to making the process of buying, selling, renting, and living in homes easier and more rewarding. With the most comprehensive and accurate real estate listings, we empower consumers with up-to-date information to help them find their dream homes. The Data and Analytics team processes and analyzes vast amounts of data to support millions of home buyers, sellers, and renters. You’ll engage with some of the best and brightest coworkers and leaders, learn and contribute, and have a great time. If you enjoy working in a fast-paced, dynamic, cutting-edge environment and desire to make a meaningful contribution to the business, then make the move!

 

The Opportunity:

We are looking for a motivated and highly skilled Senior Digital Analytics Implementation Analyst with a strong background in data collection and data governance. In this high-impact role, you will work closely with product, marketing, and engineering teams to manage and optimize digital analytics clickstream tracking while driving data quality and standardization across web and mobile app digital experiences at scale. If you're looking for a role where you can use your passion for data quality to guide strategic decision-making and actionable insights at scale, we encourage you to apply!

 

What You’ll Do

  • Collaborate with marketing, product, and engineering teams to establish business requirements and create tracking solution designs that ensures our clickstream data collection aligns with business objectives and KPIs
  • Create and champion documentation and processes to ensure data accuracy and consistency across all digital touchpoints and platforms, particularly within the Search and Leads experiences
  • Perform QA and data validation for new and existing tracking implementations on both web and mobile applications
  • Troubleshoot and resolve data discrepancies and tracking issues as they arise with stakeholders
  • Maintain governance of third party marketing technology deployed in tag manager

 

What You’ll Bring

  • 5-6 years of relevant experience working in a digital analytics implementation role
  • Bachelor’s degree in Analytics, Data Science, Information Systems, Computer Science, Economics, Marketing, or a related field
  • Proficiency with JavaScript for digital analytics tracking implementation
  • Solid understanding of web development, browser developer tools, and mobile app debugging tools
  • Ability to query data (SQL) from data warehouse (Snowflake) and perform data quality checks
  • Experience using Python, R for data science or product analytics is a plus
  • Proven experience implementing digital analytics tools (Amplitude, Adobe Analytics, Google Analytics, etc), creating tracking specs, debugging digital analytics tracking on web and mobile app platforms, and establishing data governance processes. 
  • Strong understanding of digital analytics principles, measurement frameworks, tag management systems, MarTech, product analytics, marketing analytics, experimentation and causal analysis, personalization, key performance metrics, and how data supports optimization in a digital customer journey
  • Strong problem-solving abilities, especially in diagnosing and resolving tracking and data quality issues in various environments (browser, data warehouse, analytics tool)
  • Excellent verbal and written communication skills to effectively work with cross-functional teams, document data governance concepts, and explain data governance processes to both technical and non-technical stakeholders
  • Experience with web development or front end engineering is a plus

How We Work:

We balance creativity and innovation on a foundation of in-person collaboration. Our employees work three days in our Austin headquarters, where they have the opportunity to collaborate in-person, adding richness to our culture and knitting us closer together.


How We Reward You:

Realtor.com® is committed to investing in the health and wellbeing of our employees and their families. Our benefits programs include, but are not limited to:

  • Inclusive and Competitive medical, Rx, dental, and vision coverage
  • Family forming benefits
  • 13 Paid Holidays
  • Flexible Time Off
  • 8 hours of paid Volunteer Time off
  • Immediate eligibility into Company 401(k) plan with 3.5% company match
  • Tuition Reimbursement program for degreed and non-degreed programs
  • 1:1 personalized Financial Planning Sessions
  • Student Debt Retirement Savings Match program
  • Free snacks and refreshments in each office location

Do the best work of your life at Realtor.com®

Here, you’ll partner with a diverse team of experts as you use leading-edge tech to empower everyone to meet a crucial goal: finding their way home. And you’ll find your way home too. People are our foundation—the core that drives us passionately forward. At Realtor.com®, you’ll bring your full self to work as you innovate with speed, serve our consumers, and champion your teammates. In return, we’ll provide you with a warm, welcoming, and inclusive culture; intellectual challenges; and the development opportunities you need to grow.

Diversity is important to us, therefore, Realtor.com® is an Equal Opportunity Employer regardless of age, color, national origin, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, marital status, status as a disabled veteran and/or veteran of the Vietnam Era or any other characteristic protected by federal, state or local law. In addition, Realtor.com® will provide reasonable accommodations for otherwise qualified disabled individuals.

Top Skills

Adobe Analytics
Amplitude
Google Analytics
JavaScript
Python
R
Snowflake
SQL

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