Digital Product Manager at Universal Music Group

| Santa Monica
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Interscope Geffen A&M Records ("IGA") is home to some of the biggest artists in the world including: U2, Eminem, Kendrick Lamar, J Cole, Lady Gaga, and many more. As a leader in the music industry, we are always looking for talented and driven individuals to join our family.

How we LEAD:

Geffen is hiring for a Digital Product Manager.

How you'll CREATE:

  • Work closely with artists and their representatives to define digital marketing objectives and oversee campaign execution
  • Develop and execute marketing strategy for artists' music and music-related products across the roster. These include but are not limited to single / EP /albums, music videos and video content, merchandise and direct-to-consumer business.
  • Identify, develop and drive new innovative technologies for creative campaigns and drive changes in processes to enhance efficiency and effectiveness of marketing e.g. mobile app collaborations, social performance monitoring / social listening
  • Be a creative visionary, driving progressive marketing campaigns and inspiring innovation across the team
  • Work cross-functionally with IGA departments to generate creative, innovative campaigns that engage fans utilizing pre-existing social platforms and new technologies
  • Build, maintain and assess external marketing partnerships including but not limited to social media and cultural influencers

Bring your VIBE:

  • 5+ years of experience in music marketing, ideally working at a label
  • Proven experience in forming strategic marketing partnerships with social platforms, influencers and label partners
  • Needs to be a creative, but a strategic marketer who is driven by innovation
  • Must be flexible and adaptable; no task is too small
  • Experience in general office software such as Microsoft Office or Google Suite; creative programs such as Adobe Create Suite a plus
  • Must be current on today's music industry environment including digital streaming platforms
  • Strong knowledge with current and emerging social media platforms
  • 3+ years' experience working around Urban and Pop genres
  • Passionate music fan across all genres
  • Strong leadership skills

Perks Playlist:

  • Competitive Compensation Package including Salary, Benefits and Generous 401k Savings Plan
  • Paid Time Off – Paid Holidays, "Gift Week", Summer Fridays
  • Student Loan Repayment Assistance
  • Employee Developmental Support
  • Annual Gym Reimbursement Package
  • Pet Insurance, plus much more!

Universal Music Group is an Equal Opportunity Employer.

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Location

UMG IT is primarily based in Woodland Hills, a neighborhood bordering the Santa Monica mountains in the San Fernando Valley region of Los Angeles
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