VP, Growth and User Acquisition (US - Remote)

| Remote
DISQO is changing the way that the world’s largest brands, agencies and consumer intelligence companies get to know their consumers. We’ve built the first identity-based platform that combines consumer attitudes and behaviors together to power the most accurate and predictive insights solutions for our customers, and we do all of that with the willing participation of our consumers and without using outdated technologies like third-party cookies. We help our customers get a cross-platform view into consumer sentiment, measure advertising effectiveness, analyze consumer purchase journeys, and ultimately grow their brands.

Our mission at DISQO is to engage people to share their opinions and behaviors openly to help our customers make the right decisions. With over one million active members sharing their attitudes and behaviors, DISQO is looking to expand, improve and create world-class applications for people to openly share their data for research.

Who We’re Looking For:
DISQO seeks a VP, Growth and User Acquisition to help us attract and deepen engagement with consumer audiences for our panel. Reporting to the Co-founder/CMO, the ideal candidate is an inventive and strategic leader and team builder with deep user acquisition and performance marketing experience. You will expand and optimize our acquisition channels, consistently improve KPIs, and relentlessly research and develop creative techniques based on platform innovation and business needs. 

This role will work collaboratively with leaders from Marketing, Product, Engineering, Sales, Customer Success, and Operations to develop an integrated consumer Growth Model. You will help shape DISQO’s future by developing, executing, and refining cutting-edge consumer acquisition and engagement strategies that drive long-term profitable growth. You should have an entrepreneurial mindset, with the proven ability to motivate, nurture, and scale a highly talented Growth Marketing team that is passionate about understanding and delighting our panel with great marketing experiences. 

You have an analytical, data-driven mindset and thrive in a high-velocity, test-&-learn, environment. Inspired by challenges and always seeking ways to up-level our growth, you will be responsible for developing a deep understanding of our products and target audiences, then utilizing that knowledge to drive optimal performance in both a hands-on and higher-level capacity. You are a master of traditional user acquisition and retention marketing, such as social and lead generation, but go beyond these approaches. You have the ability to forge brand new channels through partnerships and creative executions beyond advertising optimizations. You are agile and iterative in your approach, and aggressive in your search for the next unexploited growth opportunity. You will be a champion of this thinking across the marketing and broader organization! 

What you get to do:

  • Lead, mentor, and scale a world-class Growth Marketing team, including establishing quotas and managing pipelines.
  • Work in collaboration with individual team members to identify and establish quotas, goals, KPI’s and pipeline management.
  • Develop a strategic consumer Growth Roadmap that scales user acquisition and lifecycle marketing through a multi-channel strategy of paid media, strategic partners, SEM, DSPs, social paid/earned, community/influencer development, affiliate marketing, email marketing, CRM, mobile, native etc.
  • Close collaboration, partnership and alignment with our Product Management - Consumer team. Solid understanding of "Agile/Scrum/Sprint" planning methodologies and OKR management. 
  • Plan budgets that support the Growth Roadmap and balance growth priorities with efficiency and smart risk-taking.
  • Closely collaborate and partner with cross-functional teams across DISQO to develop new growth opportunities with identified consumer audiences and personas -- from ideation of compelling value propositions to execution, including turning insights into action for the entire consumer lifecycle.
  • Identify opportunities for product optimization in the consumer journey and partner with product leadership to facilitate growth channels.
  • Drive the team to define, execute, analyze, and optimize A/B and multivariate tests. Set the standard for fast A/B testing, experimentation, and iteration to continuously improve campaign performance.
  • Refine, validate, and standardize core KPIs and operating metrics such as cost per metrics, retention, ROI and LTV. Monitor all metrics and focus on scaling channels and optimizing for lifetime value.
  • Identify and sponsor new marketing technologies and vendors that will elevate our reach, agility, and operational efficiency.
  • Foster an exciting, collaborative growth culture and get hands-on when needed to help our team build capabilities -- you have a vision, and you know what it takes operationally, day-in and day-out, to bring it to life.
  • Build and leverage industry relationships within your own network and across leadership to identify unique, out-of-the-box opportunities that will create innovative exchanges with affiliates and other strategic partners. Lead the strategy for direct and publisher networks of affiliates to help drive new panelist recruitment and target KPIs.

What you bring to the role:

  • 10+ years in a leadership role within marketing and proven experience driving the growth of large-scale consumer facing products. Demonstrated passion for driving consumer adoption, engagement, and retention of products/services through breakthrough marketing strategies and campaigns. We are looking for individuals with demonstrated repeat business growth or exit successes in high profile startups.
  • Experience building and leading a B2C growth/marketing team. You love building high-performing technically savvy marketing teams and will do whatever it takes to make yours successful while also keeping the enterprise’s holistic success your topmost priority. You love empowering and supporting your team in solving complex problems.
  • Entrepreneurial mindset with a proven track record of personal success and ambitious undertakings.
  • Strong analytical and problem-solving skills with an ability to map innovative and clear solutions to complex problems while managing multiple projects.
  • Team-oriented disposition with the ability to facilitate and own cross-functional collaboration -- gathering, analyzing, interpreting, and applying a wide range of data inputs from a variety of audiences. You can turn incomplete, conflicting, or ambiguous inputs into solid action plans.
  • You thrive in challenging environments where priorities shift frequently. Ability to operate effectively in both tactical and strategic capacities -- you can comfortably adjust your altitude and roll-up your sleeves as needed.
  • You have outstanding organizational and project management abilities with strong attention to detail, including experience developing implementation roadmaps and processes within a matrixed organization.
  • Strong understanding of marketing technologies, process, and best practices.
  • Understanding of user interfaces and the onboarding journey and how to deliver exceptional consumer experiences which you can clearly communicate to product development teams to execute. Familiarity with product led growth is beneficial.
  • Follows a metrics driven, analytical approach with prior Marketing dashboard creation experience.
  • Able to work independently, managing priorities, and maintain communication with stakeholders.
  • Superior communication, presentation, and material preparation skills required, with the ability to influence others and convey complex ideas in a way that is easy to consume.
  • Servant Leader DNA and Agile Marketing Methodologies.

Perks & Benefits:

·100% covered Medical/Dental/Vision for employee, 80% for dependents
·Equity
·Unlimited Vacation
·Flexible work hours
·Catered lunches 3x a week
·Stocked pantry
·Happy Hours
·Onsite Fitness Program
·Discounted Gym Membership
·Quarterly Offsites
·401K
·Life Insurance
·FSA
·Paid Maternity/Paternity leave
·Disability Insurance
·Travel Assistance Program
·24/7 Counseling Services offered to employees

DISQO is an equal opportunity employer. Discovery, innovation, and growth are possible when we open ourselves to new possibilities, perspectives, and approaches. That’s why, at DISQO, we welcome, support, and empower individuals from diverse backgrounds. Exceptional teams are rooted in extraordinary people, each with a unique story and a compelling set of skills. DISQO does not discriminate against employees based on race, color, religion, sex, national origin, gender identity or expression, age, disability, pregnancy (including childbirth, breastfeeding, or related medical condition), genetic information, protected military or veteran status, sexual orientation, or any other characteristic protected by applicable federal, state or local laws.

*Recruiting firms that submit resumes to DISQO without first entering into a written contract will not be entitled to any compensation on candidates referred by that firm.

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Location

Located in the heart of downtown Glendale’s thriving tech community, DISQO is conveniently near a myriad of great eateries & entertainment options.

An Insider's view of DISQO

What are some social events your company does?

We have weekly happy hours, lunches and after hours activities. They include Nerf gun fights, karaoke, bowling, weekly basketball games, ping pong, puppy day, trivia games and a lot more!

Siran

Accounting

What projects are you most excited about?

DISQO's consumer facing product, Survey Junkie, is an awesome project to work on. Between building new features and responding to customers, at the rate we move, the project never gets old. Also, working on something that is used by millions of people is super fulfilling as I know everything I do makes an impact in the lives of others.

Roque

Engineer

How has your career grown since starting at the company?

DISQO granted me the opportunity to learn the fundamental framework to building a successful product while focusing on the user. As a recent college graduate, I can’t imagine to be working with a greater company than DISQO as they really encourage the work hard, play hard culture to all its employees.

David

Product Management

What is your vision for the company?

We want to build a trusted world where all brand decisions result in ultimate consumer satisfaction, a world where brands and consumers connect to create the best products & experiences together.

It's quite an ambitious & technically challenging goal, with an impact so massive, it will benefit all of humanity.

Drew

CTO

What’s the vibe like in the office?

The office vibe at DISQO can simply be described as fun. Whether it’s making watermelon slushee’s in the kitchen or playing a random game of UNO, there’s always something going on. Even when the work gets intense, you can always hear laughter throughout the office.

Marina

Talent Acquisition

What are DISQO Perks + Benefits

DISQO Benefits Overview

Fully subsidized medical, dental and vision PPO plan,
Flexible schedule,
Gym membership,
Fully stocked kitchen and catered lunches,
Fun culture - happy hours, games, off-site team building activities,
Smart passionate coworkers.

Culture
Volunteer in local community
Friends outside of work
Eat lunch together
Intracompany committees
Daily sync
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Diversity
Documented equal pay policy
Dedicated Diversity/Inclusion Staff
Highly diverse management team
Unconscious bias training
Diversity manifesto
Someone's primary function is managing the company’s diversity and inclusion initiatives
Mean gender pay gap below 10%
Diversity Employee Resource Groups
Hiring Practices that Promote Diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Pet Insurance
Wellness Programs
Onsite Gym
Team workouts
Mental Health Benefits
Retirement & Stock Options Benefits
401(K)
Company Equity
Employee Stock Purchase Plan
Performance Bonus
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
DISQO provides employees with a flexible work schedule that includes Core hours, Flexible start and end times.
Remote Work Program
Company sponsored family events
Vacation & Time Off Benefits
Unlimited Vacation Policy
Generous PTO
Paid Holidays
Paid Sick Days
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
DISQO offers employees who commute or forego a parking pass completely, a monthly stipend.
Company Outings
DISQO hosts company outings Quarterly. Our previous quarterly events include bowling, a scavenger hunt in Santa Monica and a pool party in Malibu.
Free Daily Meals
Game Room
Stocked Kitchen
DISQO has a fully stocked kitchen including unlimited snacks and all kinds of beverages.
Some Meals Provided
Happy Hours
Parking
Relocation Assistance
Fitness Subsidies
DISQO provides discounted membership to 24 Hour Fitness.
Home Office Stipend for Remote Employees
Professional Development Benefits
Job Training & Conferences
Diversity Program
Lunch and learns
Every few weeks, we host Taco Talks, where representatives from different departments share recent wins, ongoing projects, and more.
Cross functional training encouraged
Promote from within
Time allotted for learning
Online course subscriptions available
Customized development tracks
Paid industry certifications
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