Channel Marketing Manager (Remote)

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At GoGuardian, we’re helping share the future of digital learning by providing educators, students, and schools with tools to create engaging and equitable learning environments. Together, we build innovative solutions to empower students, deliver insights, and encourage experimentation. With employees around the globe, we’re committed to building a culture of inclusivity, curiosity, and courage. GoGuardian’s growth is fast and ever-evolving, and our teams are growing along with it — always ready to experiment and learn.


While this job posting uses "El Segundo, CA" as the location, please note this role is currently being recruited for remote work or reporting to headquarters if within commuting distance.


Reporting to the Senior Director of Growth Marketing, this position is focused on GoGuardian’s marketing revenue strategies. This person will focus on channel marketing alongside members of the Channel Account Management Team, creating opportunities for increased leads from our channel partners, as well as state level revenue strategy. The Channel Marketing Manager is a seasoned revenue focused marketer, attuned to trends in federal and state funding and the levers behind a channel sales team.

What You'll Do

  • Support, Maintain, and Expand Channel Activity:
  • Partner with the Channel Revenue and Marketing teams to guide partner readiness and implement marketing programs that result in increased deal registrations of GoGuardian products
  • Partner with Product Marketing on content creation that amplifies the GoGuardian portfolio of products and keeps partner organizations aware of feature releases and new product offerings
  • Provide ongoing monitoring and reporting of channel marketing activities 
  • State Level Strategy:
  • Partner with brand and creative teams to produce high quality materials for internal and external use
  • Provide information on relevant state level funding measures to revenue teams and collaborate on outbound marketing and sales strategies
  • Collaborate with Social Media and Digital Marketing teams and partner with state-level organizations to highlight GoGuardian product offerings in integrated marketing campaigns

Who You Are

  • Program management: you can write a project brief and engage cross-functional teams
  • Written communication skills: you will author communications to both the channel and internal revenue teams
  • Relationship building: passion for working with partners including resellers, federal, state and distribution partners
  • Minimum 5 years of experience in B2B partner marketing or equivalent experience
  • Knowledge of partner marketing strategies that gain traction and excitement
  • Salesforce experience required
  • Hubspot experience a plus
  • Bachelor's degree or equivalent work experience

What We Offer

  • A varied and challenging role in a multinational and highly innovative company
  • A robust benefits package including health insurance, 401(k) retirement savings plan with company match, employee stock option plan, paid parental leave, 13 paid company holidays, and much more
  • Development and further training opportunities for shaping and realizing your career goals
  • Exceptional colleagues with a passion for EdTech

GoGuardian is an equal opportunity employer and makes employment decisions on the basis of merit and business needs. GoGuardian does not discriminate against employees, applicants, interns or volunteers on the basis of race, religion, color, national origin, ancestry, physical disability, mental disability, medical condition, pregnancy, marital status, sex, age, sexual orientation, military and veteran status, registered domestic partner status, genetic information, gender, gender identity, gender expression, or any other characteristic protected by applicable law.


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Location

2030 E. Maple Avenue, El Segundo, CA 90245

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