Sr. Manager, Paid Social at Honey

| Greater LA Area
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Honey is a fast-growing startup based in Los Angeles. Our online shopping platform offers users a smarter way to shop. Through a simple browser extension, we open up instant access to exclusive savings, deals, rewards and discovery, all powered by the collective knowledge of Honey’s community of online shoppers. We are helping millions save when they shop online, and we're hiring! We are actively seeking a Director of Paid Social to join the Marketing Team in our Los Angeles office.


Why You Should Work With Us:

Honey’s biggest investment is in its people. We are a company that’s constantly striving to nurture & celebrate a culture of transparency, respect, and empowerment. We offer comprehensive health benefits, 401K matching, career-boosting opportunities to help all employees thrive. At Honey, you will get to experience the fast-paced excitement of a startup with support from seasoned industry leaders. 


About The Role:

With the launch of Honey’s long-awaited mobile app, we are looking for a data-oriented and strategic Sr. Manager of Paid Social who is experienced in mobile app acquisition. This person will report to and work closely with the Sr. Director of Growth to lead and build innovative acquisition campaigns that will drive efficient growth at scale. You will have a proven track record delivering results in the mobile space, with the ability to lead a team, develop strategy from scratch, sell big ideas internally and externally, multi-task and prioritize, & have a drive for testing, learning, and making insight-driven decisions. Ultimately, you will be responsible for scaling Honey’s efforts on social and mobile. You will be challenged to push boundaries, propose and execute new ideas, and establish best practices for the team. 


What You’ll Do:

As the Sr. Manager of Paid Social, you will: 

Media Strategy & Execution

  • Own key mobile app & desktop user acquisition channels such as Facebook, Instagram, Snapchat, Twitter, Reddit, and Pinterest
  • Develop short-term & long-term user acquisition strategies with a multi-million dollar budget that will deliver on performance goals while supporting brand goals 
  • Set sub-department KPIs and goals & develop annual and quarterly channel strategies & initiatives
  • Develop a culture of testing & experimentation across all user acquisition channels 
  • Proactively seek out emerging platforms, add new opportunities to our portfolio of channels & open up additional avenues for growth that will make a clear impact to the overall business

Cross-Functional Leading & Collaboration

  • Coach the social team in relentless optimization of campaigns, spend, and media mix
  • Work across internal teams such as product, analytics, engineering, as well as external teams such as agencies and partners to maximize your team’s output
  • Effectively communicates with the internal creative team to inspire them with thought-starters & actionable insights to hit performance metrics and level-up the team as a whole

Measurement & Reporting

  • Lead the measurement & optimization of the mobile app & desktop funnel
  • Report on findings to share across growth team for improved performance

About You:

  • Bachelor’s degree in Marketing, Finance, Mathematics, or a related field
  • 6+ years in a hands-on role strategically planning and executing paid social campaigns
  • Significant experience managing mobile UA campaigns across Facebook/Instagram, Twitter, and Snapchat and ad networks 
  • Proficient knowledge of unit economics (i.e. LTV/CAC) 
  • Have owned and successfully deployed a multi-million dollar marketing budget
  • Excellent performance marketing & creative instincts with a track record of driving new ideas & concepts, and pioneering new approaches within your company
  • An aptitude for developing insights-driven campaigns
  • Keen eye for compelling and innovative content
  • A passion for continuous improvement - you consistently challenge the status quo in an effort to optimize current strategies & processes
  • High attention to detail, expert analytical skills, comfortable validating large amounts of data
  • Strong people management skills - you have the ability to build, motivate, and lead a high-functioning team while inspiring them to perform at the highest level of excellence
  • Innate willingness to roll up your sleeves and get your hands dirty
  • Thrives in a fast-paced entrepreneurial environment

At Honey, we are committed to building a diverse and inclusive company. We seek to create a culture where everyone can belong because we believe that people do their best work when they can show up every day as their authentic selves. We welcome people of different backgrounds, experiences, abilities, and perspectives.

Honey is an equal opportunity employer. We do not make hiring or employment decisions on the basis of race, religion, color, national origin, gender, gender identity, sexual orientation, age, marital status, veteran status, disability status or genetic information, in compliance with applicable federal, state and local law.

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Technology we use

  • Engineering
  • Product
    • GolangLanguages
    • JavaLanguages
    • JavascriptLanguages
    • PythonLanguages
    • ScalaLanguages
    • SqlLanguages
    • ReactLibraries
    • ReduxLibraries
    • ApolloLibraries
    • GraphQLLibraries
    • KubernetesLibraries
    • DockerLibraries
    • React NativeLibraries
    • Node.jsFrameworks
    • SparkFrameworks
    • TensorFlowFrameworks
    • Apache Beam w. Google Dataflow using ScioFrameworks
    • MongoDBDatabases
    • MySQLDatabases
    • BigTableDatabases
    • BigQueryDatabases
    • ElasticsearchDatabases
    • Google SpannerDatabases
    • Google AnalyticsAnalytics
    • IllustratorDesign
    • PhotoshopDesign
    • SketchDesign
    • JIRAManagement

Location

Headquartered in the heart of Arts District, we're just blocks away from LA's most trendiest spots like Urth Caffé, Bavel and many more!

An Insider's view of Honey

What are some social events your company does?

We have a regular company all-hands that gives everybody from different teams a chance to catch up with each other, quarterly recreational tournaments (usually ping-pong or competitive video games), board game nights, and a lot of the time just hanging out at whatever local events may be going on.

Sean

Software Engineer

How do you collaborate with other teams in the company?

Cross-team collaboration plays a big role in ensuring deploys go smoothly. Sync ups between Engineering, Product, Design, and beyond, occur on a daily basis. Whether it’s a drop-in at someone’s desk, a Slack message to update a spec/status of a ticket, or a full on meeting--the communication never stops, to ensure that we’re all on the same page.

Yvonne

QA Engineer

What are some things you learned at the company?

Being flexible and stepping out of my comfort zone. At Honey, several times I’m given the opportunities I’ve never had prior to working here. For example, I’ve had to schedule, plan and drive meetings. I’ve also had to get used to constantly presenting my work to my peers. It’s really great because it’s taught me how to be a better communicator.

Xola

Software Engineer

How do you make yourself accessible to the rest of the team?

We have a completely open culture at the company, from seating to communication. Every Friday we do a company wide stand-up where we are as transparent as possible. The only way we can hit our objectives is if everybody is operating with the same information.

Glen

COO

How has your career grown since starting at the company?

I started at Honey when there were only 10 people in the company and today we have over 100 employees. In the past 2 years we’ve seen tremendous growth both internally and externally which has allowed me the opportunity to build out a team underneath me, work across departments and provide input for the product and company’s future.

Stephanie

Sr. Director of Partnerships

What are Honey Perks + Benefits

Culture
Friends outside of work
Eat lunch together
Intracompany committees
Our party planning committee and our Employee Resource Group committees plan events for Honey.
Daily stand up
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Pair programming
Open office floor plan
Diversity
Dedicated Diversity/Inclusion Staff
Diversity manifesto
Someone's primary function is managing the company’s diversity and inclusion initiatives
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Beginning in January 2020 we will be offering an FSA for all employees who choose to participate.
Disability Insurance
Disability insurance covers 66% of annual salary.
Dental Benefits
Our dental plan covers 50 - 100% of expenses depending on the procedure.
Vision Benefits
Health Insurance Benefits
Honey's health insurance policy covers 80 - 100% of out of pocket expenses.
Life Insurance
Life insurance is equal to 1X times an employee's annual salary.
Wellness Programs
Onsite Gym
Team workouts
Honey's team fitness initiatives include In-office yoga, In-office fitness classes, sponsored race teams.
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Honey matches 100% up to 3% of employee contributions
Company Equity
Honey is Restricted Stock Units to anyone who joins the team. Vesting occurs over a 4 year period with a 1-year cliff of 25%.
Employee Stock Purchase Plan
Performance Bonus
Match charitable contributions
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
Honey provides employees with a flexible work schedule that includes flexible start and end times and work from home days when necessary.
Family Medical Leave
Vacation & Time Off Benefits
Generous PTO
Paid Volunteer Time
Sabbatical
Paid Holidays
Paid Sick Days
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Free Daily Meals
We provide free breakfast on Monday, Tuesday, Wednesday, Thursday, Friday. Employees get free lunch on Monday, Tuesday, Wednesday, Thursday, Friday.
Game Room
Our game room includes Ping Pong, Foosball, Video Games.
Stocked Kitchen
Some Meals Provided
We provide free breakfast on Monday, Tuesday, Wednesday, Thursday, Friday. Employees get free lunch on Monday, Tuesday, Wednesday, Thursday, Friday.
Happy Hours
Happy hours are hosted At team's discretion.
Parking
We offer employees Free on-site garage parking, A parking subsidy.
Recreational Clubs
Relocation Assistance
We provide relocation assistance for some roles for candidates who are not local to the Los Angeles area or other office locations.
Fitness Subsidies
Professional Development Benefits
Job Training & Conferences
Honey offers employees professional development opportunities like Onsite training courses, The ability to attend job related conferences and seminars.
Tuition Reimbursement
Diversity Program
Lunch and learns
Honey hosts lunch and learn meetings weekly.
Cross functional training encouraged
Promote from within
Mentorship program
Our mentorship program includes 1-to-1 program, 1-to-many program.
Continuing Education stipend
We offer $5,000 annually for continuing education.
Online course subscriptions available
Paid industry certifications
We have an annual budget of up to $1,000 for paid industry certifications.
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