Sr. Digital Marketing Manager

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As a Digital Marketing Campaign Manager at ringDNA, you’ll have the opportunity to help build our digital demand generation programs and drive revenue from multiple SEM channels. You’ll develop and manage a diverse set of lead sources ranging from Google to Linkedin to PPL vendors to generate awareness, engagement, and new opportunities for the sales team. This is a role for a creative, yet data-driven individual to make an impact on revenue at a fast-growing company.


What You’ll Do:

  • Drive the online marketing strategy and execution to generate pipeline growth across the entire customer journey.
  • Integrate your campaigns with our marketing automation structure with the operations team (Hubspot) including full cycle lead tracking and reporting.
  • Partner with Marketing and Sales to define processes and further evolve reporting from leads to MQLs to revenue.
  • Target the entire buyers’ circle for both mid-market and large enterprises.
  • Focus on optimizing creative, copy and landing pages to ensure the highest ROI possible.
  • Partner closely with product marketing and PR to strategize on campaign themes messaging, personas, industries, and content assets.
  • Closely align with the Sales Development team on key priorities and initiatives.
  • Analyze and segment prospect and customer data to identify prospects and customers with high engagement and revenue growth potential.
  • Apply KPIs, analytics, and insights to profile, target and re-target prospects, driving continuous campaign optimization.
  • Ensure all campaigns and programs are completed on time and budget.

Who You Are:

  • 3+ years of SEM marketing experience for enterprise software or SaaS solutions
  • Bachelor's Degree in a related field or equivalent experience
  • 2+ experience working with marketing automation and Salesforce.com


Who We Are: 

RingDNA offers an end-to-end suite of sales products to empower the human advantage in sales teams. We believe that great human conversations will continue to be the competitive advantage of leading companies. This belief is shared by our customers and our investors: Goldman Sachs Growth Equity, Bryant Stibel, and Palisades Growth Capital, who recently participated in our November 2018 series B funding round.

We cultivate a results-oriented, continuous learning, and fun culture. As a result, we were named as “one of the best places to work in Los Angeles” by both Comparably and BuiltInLA in 2018. The company has also received 6 additional awards from Comparably, including #11 best CEO nationwide, was named to the “Hot 100” best privately held software companies by JMP Securities, and named “One of The Best Privately Owned Companies in America” by Entrepreneur magazine.

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Location

Located in the heart of Sherman Oaks, Revenue.io’s modern office provides easy access to great food and fun activities right outside our front door.

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