Social Media Marketing Manager

| Marina Del Rey & Playa Vista
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Social Media Marketing Manager

Full Time | Marina del Rey, CA

 

ABOUT CREXi

CREXi is the fastest-growing Commercial Real Estate (CRE) marketplace bringing CRE stakeholders together. CREXi’s technology streamlines every aspect of CRE transactions, addressing the complex and demanding needs of industry professionals and their clients to grow their business.

CREXi brokers have access to a suite of innovative, easy-to-use tools to manage the entire sales and leasing process from listing to close, all in one place. With an extensive network of qualified buyers, principals and tenants who visit the platform, CREXi gives brokers the ability to find, manage and qualify leads, market their properties with customizable emails, and communicate with interested parties through in-app messaging. CREXi buyers and tenants can browse through thousands of properties with smart search filters, view due diligence documents, schedule in-person tours, submit digital LOIs, offers, and much more.

CREXi was founded in January 2015 and launched its online platform 10 months later in October 2015. There are currently over 100 people on the CREXi team and we are growing rapidly.  We have a diverse set of backgrounds, including commercial real estate, technology, social media, finance, marketing, data and analytics. We believe in a transparent culture, and encourage our employees to think of new solutions, take risks, work hard and embrace ownership.

CREXi is headquartered in Marina Del Rey, California.

 

Position Summary

As the Social Media Marketing Manager, you’ll work closely with cross-functional teams to build brand awareness, drive supply and demand acquisition, and engage users through social channels.  You will work with marketing, product, sales and data teams to develop and deliver social-appropriate RTBs, create a content calendar and associated content, determine the cadence of communications by cohort, and engage with both supply and demand teams.  You’ll be the connective tissue between our customers and CREXi, giving them a reason to come to CREXi for multiple reasons over and over again.

If you are a passionate social media marketer who thrives in dynamic, fast-paced environments, jumps at the opportunity to take on new challenges, and has a strong desire to learn, share and grow... we want to hear from you!

 

What You’ll Do

  • Grow the CREXi brand by creating and delivering social media campaigns across channels, to different audiences.
  • Determine the best balance of brand and product messaging in each channel to successfully reach revenue and profitability KPIs across supply and demand
  • Act as community manager, drawing insight from engagement and response to different campaigns
  • Creatively respond to social media outreach, driving response and generating conversation around CRE and relevant cultural topic
  • Develop the CREXi voice for LI and other social channels, partnering with content creators and utilizing our blog content to position CREXi as a thought leader in the industry
  • Work closely with product marketing to understand upcoming product feature releases and determine position on social media campaigns
  • Determine social media audiences, set parameters, deliver creative, buy and optimize targeted social media campaigns

 

Qualifications

  • 8+ years of social media marketing across channels
  • Proven creative skills to create and develop effective social media content for both awareness and engagement
  • Ability to create diverse content, including video, to be used across disciplines that supports brand awareness and RTBs
  • Self-starter who owns his/her own success metrics and takes projects from start to finish, with daily optimization
  • Deep knowledge and proven collaboration with SEO to optimize content across social channels
  • Highly creative but also process-oriented and data-driven
  • Teamwork skills a must, proven ability to manage external resources and relationships while collaborating with other teams in the company <!-- [if gte mso 9]> <![endif]--> <!-- [if gte mso 9]> Normal 0 false false false EN-US X-NONE X-NONE <![endif]--><!-- [if gte mso 9]> <![endif]--><!-- [if gte mso 10]> /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:12.0pt; font-family:"Calibri",sans-serif; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} <![endif]--> <!--StartFragment--> <!--EndFragment-->
  • Bonus skills:  HTML/CSS, Adobe Creative Suite, Optimizely, Appcues, Mixpanel/GA, familiarity with HubSpot or other CRM systems
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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • .NETLanguages
    • JavascriptLanguages
    • SqlLanguages
    • AngularJSFrameworks
    • Google AnalyticsAnalytics
    • MixpanelAnalytics
    • OptimizelyAnalytics
    • BalsamiqDesign
    • InVisionDesign
    • PhotoshopDesign
    • SketchDesign
    • ConfluenceManagement
    • JIRAManagement
    • WordpressCMS
    • HubSpotCRM
    • IntercomCRM
    • IntercomEmail
    • SendGridEmail

Location

We are located in trendy Marina del Rey/Venice. With plenty of restaurants, shopping, and the beach nearby, we cannot ask for a better location!

An Insider's view of CREXi

How would you describe the company’s work-life balance?

CREXi's work-life balance is ideal in my opinion. The expectation is to come in, put in the time and get your job done. There are high job expectations for each role. I enjoy that we have unlimited vacation and we get to leave early on Friday every once in a while. I believe having a great work-life balance is key to having happy employees.

Roger

Asset Manager

What does your typical day look like?

No such thing as a typical day here! Between juggling projects, timelines, priorities and more, there is always something new in the mix. Thankfully there's always cold brew and avocados to fuel me through :)

Lilah

Marketing Operations Manager

What makes someone successful on your team?

To be a successful member of the sales team at CREXi, you need to be able to work cohesively as part of the team. The whole is greater than the sum of its parts. The ideal salesperson is one that focuses on their goals and results, supports other members of the team, is organized and has fun while doing their job.

Doug

Head of Sales

How do you make yourself accessible to the rest of the team?

I have an open door policy. I also like to walk around the office regularly and chat with the team. We also do monthly company-wide meetings. Another way I make myself accessible is by doing brown bag lunches with employees.

Mike

CEO

What’s the vibe like in the office?

Welcoming and professional. Everyone is here to work hard and make CREXi the best it can be. At the same time, the atmosphere itself is casual.

Sarah

Marketing Design Director

What are CREXi Perks + Benefits

CREXi Benefits Overview

Our employees are our most important asset, so we offer employees an attractive and competitive benefits, as well as perks! We want our employees to be excited to be part of the CREXi team.

Culture
Volunteer in local community
Friends outside of work
Eat lunch together
Intracompany committees
Open door policy
Team owned deliverables
Group brainstorming sessions
Open office floor plan
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
CREXi's Flexible Spending Account (FSA) helps employees cover out-of pocket medical benefits with pre-tax contributions of up to $2,650 annually.
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Employees can choose to purchase life insurance through the CREXi plan.
Wellness Programs
Retirement & Stock Options Benefits
Company Equity
CREXi offers stock options through its option plan to certain employees.
Performance Bonus
Child Care & Parental Leave Benefits
Flexible Work Schedule
Family Medical Leave
CREXi offers unpaid, job-protected leave per year, as well as maintained health benefits, for any employee eligible under the Family and Medical Leave Act (FMLA).
Vacation & Time Off Benefits
Unlimited Vacation Policy
CREXi's unlimited paid vacation policy allows employees to take as many days off as they need, providing they comply with a 2-week notice policy and get manager approval.
Paid Volunteer Time
Paid Holidays
CREXi offers all employees paid time off to observe major holidays.
Paid Sick Days
CREXi offers paid sick days as required by California law.
Perks & Discounts
Beer on Tap
Casual Dress
Our casual dress code includes jeans, t-shirts and flip-flops every day of the week. Employees are expected to dress more formally as needed for meetings with external parties.
Company Outings
We believe that employees should also connect outside of the office. Throughout the year, we do team outings. Our most recent outing was the first annual CREXi games.
Game Room
Our game room includes Ping Pong.
Stocked Kitchen
We have a well stocked kitchen included unlimited snacks, coffee, tea and other beverages.
Some Meals Provided
We provide breakfast and lunch regularly to employees. Some lunches have theme like Cinco de May. On other occasions, we provide lunch just because it is a Friday in July!
Happy Hours
Parking
We provide parking for employees in front of our building and in a lot nearby.
Pet Friendly
Professional Development Benefits
Job Training & Conferences
We offer training programs to all employees, including sales, management and leadership development, as well as an annual budget for attending industry conferences for certain employees.
Lunch and learns
Promote from within
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