Senior Solutions Marketing Manager, Customer Success

| Remote
Apply now
By clicking continue you agree to Built In’s Privacy Policy and Terms of Use.

Job Summary

The Senior Solutions Marketing Manager, Customer Success plays a critical two-pronged role: leading, managing, and executing new product and services launches; and driving long-term customer value throughout their journey with BlackLine. You will serve as a key leader and an organizational nexus for successfully bringing new offerings to customers and ensuring their ongoing success in the market. You have proved your experience and skills at building relationships across an entire organization as you will collaborate with and obtain commitments from teams including sales, marketing, business development, product management, solutions management, implementations, customer success, and BlackLine's executive management team to deliver measurable, market-moving outcomes. You are able to build and communicate comprehensive strategies while rolling up your sleeves to get the job done.


If you are the ideal candidate for this role you are self-driven and enjoy the freedom and responsibility of operating with a great deal of autonomy. This is the job for you if its challenging nature and strategic importance have you thinking, "Bring it on!"


Roles and Responsibility (list in order of importance)

Core Expertise & Responsibilities

  • Leading, managing, and reporting on new solution launches
  • Driving alignment across the organization for new solution and services launches by working with everyone from those responsible for developing new solutions to those responsible for selling them to customers and everyone in between
  • Developing a thorough understanding of BlackLine's applications, markets, competitors, and client/user needs
  • Defining and crafting compelling product positioning & messaging for BlackLine's solutions that drive ongoing customer value
  • Conducting customer and market research to guide creation and delivery of messaging and positioning
  • Author strategic messaging for sales, marketing, strategic alliances, value architecture, and business development
  • Analyzing and optimizing campaigns and products to ensure continued success and growth
  • Leading and creating content marketing initiatives such as white papers, ebooks, blog posts, landing pages, email copy, etc.
  • Creating content (webinars, case studies, brochures, fact sheets, white papers, presentations, website text etc.) to be used for a variety of audiences and target segments highlighting BlackLine strengths, features, and benefits
  • Arming Marketing with key market, persona and segmentation data so they can deliver highly targeted campaigns that convert, and enabling their optimization of the marketing funnel to provide high quality leads
  • Interviewing customers (and occasionally supplying them) for case study development
  • Providing customer-driven feedback on how marketing activity can be improved
  • Serving as a solution evangelist and public speaker and own content for live events globally for both internal and external activities


Launching New Market Solutions

  • Defining GTM launch strategy for external audiences from end-to-end
  • Aligning to Solutions Management and Sales Enablement teams to ensure successful internal training
  • Developing GTM kits including web pages, datasheets, sales decks, competitive battle cards, and other tools for Account Management and Customer Success teams to have value-driven conversations
  • Fueling strategic GTM teams with customer insights so they know what people do and don't like, what there's demand for, how users are using the product, and more
  • Providing in-depth data on things like a customer's goals, pain-points, drivers, traits, and so on, so Account Management and Customer Success can provide tailored conversations and successfully handle complaints and objections
  • Researching market trends and interviewing customers to deliver succinct reporting and perspective that drive GTM strategy and launches
  • Ensuring all solution launches are tied to and achieve organizational goals
  • Helping to build out product roadmaps and our market-leading innovation narrative

Driving Ongoing Customer Success

  • Working in close partnership with Customer Marketing team to guide campaigns and messaging to ensure KPI achievements

 

Required Qualifications

Years of Experience in Related Field: 5+ years in product marketing with experience in managing product launches and customer marketing; prefer experience in cloud Finance & Accounting field such as with ERP, EPM, financial close, FP&A, disclosure management, or similar solutions

Education: Bachelor's degree in Business, Marketing or a related field

Preferred Qualifications

Experience working with Oracle solutions including EBS, Fusion, ARCS, FCCS, EPRCS

Read Full Job Description
Apply now
By clicking continue you agree to Built In’s Privacy Policy and Terms of Use.

Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • .NETLanguages
    • C#Languages
    • RubyLanguages
    • SqlLanguages
    • ReactLibraries
    • AngularJSFrameworks
    • ASP.NETFrameworks
    • Microsoft SQL ServerDatabases
    • MySQLDatabases
    • OracleDatabases
    • BasecampManagement
    • ConfluenceManagement
    • JIRAManagement
    • SalesforceCRM
    • MarketoLead Gen

Location

BlackLine’s headquarters feature open work stations, informal lounge areas, a game room, a music room, quiet pods, training areas, and more.

What are BlackLine Perks + Benefits

BlackLine Benefits Overview

BlackLine believes in providing the best possible service to its clients, and that starts with offering amazing perks to its employees. These perks include 100% coverage for healthcare, vision, and dental, 401(k) matching, ESPP, food, drinks, games, and so much more!

Culture
Volunteer in local community
Partners with Nonprofits
Friends outside of work
Eat lunch together
Intracompany committees
Daily sync
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Diversity
Documented equal pay policy
Dedicated Diversity/Inclusion Staff
Highly diverse management team
Unconscious bias training
Someone's primary function is managing the company’s diversity and inclusion initiatives
Diversity Employee Resource Groups
Hiring Practices that Promote Diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
At BlackLine, we feel that paying 100% of our employees’ health benefits is 100% the right thing to do. Medical, dental, and vision are taken care of by the company.
Life Insurance
Pet Insurance
Wellness Programs
Team workouts
BlackLine has been offering company wide virtual fitness classes such as, Aerobics and Yoga!
Mental Health Benefits
Retirement & Stock Options Benefits
401(K)
401(K) Matching
BlackLine provides employees with a 401(k) matching plan.
Company Equity
Employee Stock Purchase Plan
BlackLine offers and Employee Stock Purchase Plan with the ability to buy stock at a discounted price.
Performance Bonus
Match charitable contributions
Child Care & Parental Leave Benefits
Child Care Benefits
Generous Parental Leave
Flexible Work Schedule
Remote Work Program
Family Medical Leave
Vacation & Time Off Benefits
Unlimited Vacation Policy
Generous PTO
Paid Holidays
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
BlackLine hosts company outings several times per year.
Game Room
Our game room includes Ping Pong, Pool Table and Video Games.
Stocked Kitchen
Some Meals Provided
Happy Hours
Parking
We offer employees free on-site garage parking.
Home Office Stipend for Remote Employees
Professional Development Benefits
Job Training & Conferences
Diversity Program
Lunch and learns
Promote from within
Time allotted for learning
Online course subscriptions available
Customized development tracks

Additional Perks + Benefits

We’re better together and know that amazing individuals make amazing teams. We also know that we bond through socializing and shared experiences. That’s how teams gel and support each other.

So, we like to play games together: table tennis, poker, and video games. We encourage company sports leagues and fitness groups. We relax with happy hours and team get-togethers, and we never let a holiday season go by without a celebration.

More Jobs at BlackLine26 open jobs
All Jobs
Design + UX
Dev + Engineer
HR + Recruiting
Marketing
Operations
Product
Project Mgmt
Sales
HR + Recruiting
new
Remote
Sales
new
Remote
Design + UX
new
Remote
Developer
new
Remote
Project Mgmt
new
Remote
Sales
new
Remote
Sales
new
Remote
Operations
new
Remote
Sales
new
Remote
Project Mgmt
new
Remote
Product
new
Remote
Project Mgmt
new
Remote
Developer
new
Remote
Developer
new
Remote
Project Mgmt
new
Remote
Developer
new
Remote
Developer
new
Remote
Developer
new
Remote
Project Mgmt
new
Remote
Project Mgmt
new
Remote
Apply now
By clicking continue you agree to Built In’s Privacy Policy and Terms of Use.
Save jobView BlackLine's full profileSee more BlackLine jobs