Cloudvirga is seeking a Senior Marketing Manager to join our growing team in Orange County! The Senior Marketing Manager is responsible for demand and lead generation through a number of marketing channels, including inbound marketing tactics like email and social media, paid advertising and events. You will work closely with Sales to build a successful, sustainable pipeline of leads and customers for Cloudvirga.

Sound like you? Please keep reading!

 What you’ll do:

• Develop marketing strategy based on company objectives.
• Support demand marketing plan based on the overall company strategy.
• Oversee the company’s marketing budget.
• Overall responsibility for brand management and corporate identity 
• Optimize each marketing touch point using data, including top-of-funnel channels like social media and blogging, middle-of-funnel channels like email nurturing, and bottom-of-funnel activities with sales teammates.
• Manage a rich content/editorial calendar that attracts a qualified audience to our owned properties (including blog posts, whitepapers, ebooks, reports, webinars, info-graphics, etc.).
• Optimize our marketing automation and lead nurturing processes through email, content, and social channels.
• Monitor and report on effectiveness of marketing communications. 
• Collaborate with design team on creations with consist branding and messaging. 
• Support offline events to deepen relationships with customers and attract local prospects.
• Support overall marketing team goals and programs, ensuring their success
• Work closely with Sales and Business Development staff to provide complete Marketing programs and support for targeted segments
• Product Launch: participate in cross-organizational solution/product/program launches, identifying marketing needs and managing actions to execute on marketing needs.
• Collateral & Assets: Work with Sales and Customer Success teams to develop all collateral needed to support Sales marketing efforts.
• Coordinate marketing campaigns with sales activities. 
• Sales Tools: Develop and maintain tools that enable Sales team to sell effectively.
• Responsible for internal communications to ensure all are informed of marketing efforts.

 We’re looking for someone who has:

• 5+ years of relevant marketing demand generation experience
• Product marketing experience partnering with product management to launch product capabilities to market
• BA/BS or equivalent working experience.
• Strong abilities in campaign and digital marketing tactics
• Excellent communicator and creative thinker
• Proficient in HubSpot’s marketing automation and analytics features.
• Great attention to detail and project management skills. This role requires balancing several initiatives together.
• Ability to manage multiple priorities in a fast-paced environment 
• Proven, highly collaborative, effective team player; professional and helpful liaison to internal and external customers. 
• Strong time management skills 
• Strong follow-up and follow-through skills 

Where You’ll Work:

Cloudvirga is a FinTech startup that is disrupting the lending industry with an intelligent consumer point of sale platform. We’re tackling the home loan process, while creating a better experience for consumers, reducing loan costs and time to close, and eliminating the hassle of multiple touch points. We encourage our employees to be innovative and we empower our teams to deliver creative solutions to automate the trillion-dollar home loan market. Having been adopted by several top lenders in the country, Cloudvirga is one of the fastest growing companies in this space!

We offer all full-time employees unlimited paid time off to allow our team members to properly recharge, competitive base salaries, bonuses, equity, and affordable health coverage with generous company contributions.