Senior Manager, Search Engine Marketing

| Venice
The Senior Manager, Search Engine Marketing will be responsible for owning the planning, campaign creation, optimization and management of a private search property’s SEM programs. You will be charged with growing our user base quickly and sustainably. Strong industry knowledge, demonstrated success in performance marketing, comfort with data and analysis, and willingness to drive in and execute will be key factors for success. The ideal candidate will be analytically driven, a creative thinker, and will serve as the subject-matter-expert regarding the implementation of paid search best practices to fuel program success. This position will play a critical role in growing and scaling the private search SEM efforts and be accountable for meeting traffic, revenue, ad spend and ROAS targets.

The Role You Will Have

  • Manage performance search marketing campaigns across multiple countries for Google, Yahoo and Bing and other search platforms
  • Develop and implement A/B testing strategies for keyword bidding, keyword selection, match type, ad copy, account structure, quality score optimizations, audience targeting and landing pages
  • Perform ongoing keyword research, account expansion, and overall campaign optimization
  • Work closely with creative and content teams to develop new ads based on learnings and strategy
  • Analyze campaign metrics/data and provide interpretation and suggestions for improving performance and measuring growth spends efficiency
  • Stay current with the latest digital marketing and PPC trends, SEM platform updates/policies and competitor landscape
  • Drive activity with cross-functional team members to support SEM channel initiatives
  • Develop solid business relationships with search engine partner representatives for optimal service levels and results

What You Will Bring

  • Bachelor's degree in Marketing or related field
  • 3 - 5 years of managing paid search campaigns across Google AdWords, Bing Ads, Yahoo Gemini and other search platforms
  • Deep understanding of search engine platforms, search bidding strategies, PPC campaign management, optimization tactics and SEM best practices
  • Exceptionally-detailed knowledge of search metrics, specifically multi-variant testing, LTV and ROI analysis
  • Experience managing large growth budgets with a proven success record of hitting monthly goals for spend and return
  • Creative problem solver with a balance of strategic thinking and proven execution
  • Self-starter mentality who is detailed oriented with a commitment to driving strong results
  • Strong written and verbal communication skills with excellent interpersonal skills

What We Have To Offer

  • Competitive Salary with 401k Safe Harbor Matching
  • Unlimited Paid Sick Time, Competitive PTO and Benefits package
  • Free Uber/Lyft to and from work every day!
  • Collegial and collaborative team with highly intelligent and motivated coworkers
  • Cross-team lunches and demos to foster learning
  • Daily catered meals and fully stocked kitchen
  • Bi-weekly happy hour at various bars, restaurants, and venues across Los Angeles
  • Bi-weekly onsite happy hour
  • Catered dinner on Tuesdays and Thursdays
  • Weekly fitness class with private trainer: high intensity training, yoga, beach volleyball, beach soccer, ultimate frisbee
  • Company parties and outings: Skyzone indoor skydiving, Medieval Times, Karaoke, etc.

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Technology we use

  • Engineering
    • JavascriptLanguages
    • PythonLanguages
    • SqlLanguages
    • ReactLibraries
    • AngularJSFrameworks
    • DjangoFrameworks
    • SparkFrameworks
    • MongoDBDatabases
    • MySQLDatabases
    • PostgreSQLDatabases

Location

1501 Main Street, Venice, CA 90291

An Insider's view of System1

How would you describe the company’s work-life balance?

Of all the companies I have worked, System1 has the best work-life balance. There’s a minimum number of last-minute requests and you get to work on projects on a consistent pace. I work on my own schedule and have control of my time after work. I do get pinged occasionally after work for emergencies but that’s part of being a software engineer!

Xiang

Software Engineer

What does your typical day look like?

I definitely never have the same day twice! I truly look forward to going to work and a big part of that is the variety of projects I get to work on and people I get to work with. While I love digging in on the latest anomaly in the data, I’m also a people person, and this role is really the perfect balance of screen time and face-to-face time.

Alli

Account Manager

How does the company support your career growth?

Since joining System1, I've grown in both my technical abilities as well as my interpersonal abilities. I've been given the opportunity to steer a complex migration that spans across teams and then provided with the freedom to pursue solutions that have a real impact on the daily operations of our engineering team.

Jaime

DevOps Engineer

What are System1 Perks + Benefits

System1 Benefits Overview

-Free Uber/Lyft to and from work every day!
-Collegial and collaborative team with highly intelligent and motivated coworkers
-Cross-team lunches and demos to foster learning
-Unlimited Paid Sick Time, Competitive PTO and Benefits package
-Catered meals and fully stocked kitchen
-Weekly happy hour at various bars, restaurants, and venues across Los Angeles
-Weekly fitness class with private trainer: high intensity training, yoga, beach volleyball, beach soccer, ultimate frisbee
-Company parties and outings: Skyzone indoor skydiving, Medieval Times, Karaoke, etc.

Culture
Volunteer in Local Community
At System1 we value philanthropy. It has been an ongoing mission of ours to give back to the communities we live and work in, and our employees organize and participate in several volunteer projects.
Friends Outside of Work
Eat Lunch Together
Daily Stand-up
Open Door Policy
Open Office Floor Plan
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Pet Insurance
Wellness Programs
Team Workouts
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Company Equity
Performance Bonus
Match Charitable Contributions
Child Care & Parental Leave Benefits
Generous Parental Leave
We provide up to 12 weeks of parental leave for the primary caretaker. System1 also provides 6 weeks of leave for the secondary caretaker.
Family Medical Leave
Adoption Assistance
Vacation & Time Off Benefits
Generous PTO
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
Free Daily Meals
Stocked Kitchen
Some Meals Provided
Happy Hours
Parking
Fitness Subsidies
Professional Development Benefits
Job Training & Conferences
Tuition Reimbursement
Continuing Education Stipend
We offer $3000 annually for continuing education.
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