Product Marketing Manager at Crexi

| Greater LA Area
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About Crexi

We are the commercial real estate industry’s fastest-growing marketplace, data, and technology platform dedicated to supporting the CRE industry and its stakeholders. We enable commercial real estate professionals to quickly streamline, manage, and grow their businesses using the industry’s most advanced technology. Since launching in 2015, we have quickly become the fastest-growing CRE marketplace and most advanced platform in the industry. CREXi has helped buyers, sellers, and brokers transact business on over 300,000 commercial listings totaling more than $1 Trillion in property value.


Crexi is headquartered in Marina Del Rey, California.


About This Role

Product Marketing at Crexi drives the adoption of products and features through concise positioning, crisp messaging, relevant content, and well-coordinated product launches.  


Reporting to the Head of Growth Marketing, the Product Marketing Manager position combines content strategy, demand generation, and qualitative research skills to advance Crexi’s product, sales enablement program, and go-to-market strategies. This dynamic and exciting role offers the opportunity to influence strategy and user experience at one of the fastest-growing startups in Los Angeles.  


What You'll Do: 

  • Formulate the strategy to lead Crexi’s lifecycle and product marketing efforts.
  • Partner with Product Management, Engineering, Sales, and Data to supercharge a multi-channel, multi-touch, cross-device lifecycle program.
  • Delight users across any channel, platform, or medium allow us to send targeted messages directly to our anonymous and registered users. Our core focus areas are email, push, in-product/in-app, and you’ll explore new channels such as web push, desktop push, and SMS.
  • Understand and implement tailored communication flows to our vast array of user segments.
  • Leverage data and insights to analyze, manage and optimize Crexi’s user experiences across all channels and on the platform.
  • Continuously and consistently increase adoption of platform features and tools using a variety of onboarding and engagement tactics.
  • Conduct qualitative and quantitative research to continuously develop a body of knowledge related to customers and the market to nail product positioning.
  • Work closely with product managers and product development teams to understand upcoming releases and create product communications and training.
  • Develop product support and training materials – including written copy, visuals, and videos – to drive increased engagement and retention.
  • Attend industry events & conferences to learn more about user needs and drive the development of engaging content.
  • Develop engaging product marketing content – including emails, slide decks, blog posts, video walk-throughs, and case studies. 


Desired Skills and Experience: 


  • 6+ years of product marketing experience 
  • Deep analytical ability and advanced excel skills
  • Demonstrated experience with product launches
  • Experience creating and managing sales enablement content 
  • Strong creative writing skills
  • Professional presentation and communication
  • Detail-oriented, proven ability to meet deadlines in a fast-paced environment 



  • SaaS Copywriting and digital content strategy experience preferred 
  • Proven results employing sales enablement content to affect business KPIs
  • Experience with Appcues, Drift, Hubspot, Mixpanel, and Tableau


Education and Certifications 

  • Candidates must be based in the Los Angeles area. 
  • Candidates must be authorized to work in the U.S. 
  • College degree and/or equivalent experience.


Why Crexi?

  • Rapidly growing startup with a dynamic work environment
  • Flexible team structure with ability to progress in career
  • Health, dental and vision insurance
  • Limitless snacks
  • Collaborative culture and numerous team activities



Crexi is an EEO Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. CREXi will also consider for employment qualified applicants with criminal histories in a manner consistent with EEOC guidelines and applicable local law.

Read Full Job Description

Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • .NETLanguages
    • JavascriptLanguages
    • SqlLanguages
    • AngularJSFrameworks
    • Google AnalyticsAnalytics
    • MixpanelAnalytics
    • OptimizelyAnalytics
    • BalsamiqDesign
    • InVisionDesign
    • PhotoshopDesign
    • SketchDesign
    • ConfluenceManagement
    • JIRAManagement
    • WordpressCMS
    • HubSpotCRM
    • IntercomCRM
    • IntercomEmail
    • SendGridEmail


We are located in trendy Marina del Rey/Venice. With plenty of restaurants, shopping, and the beach nearby, we cannot ask for a better location!

An Insider's view of Crexi

How would you describe the company’s work-life balance?

Crexi's work-life balance is ideal in my opinion. The expectation is to come in, put in the time and get your job done. There are high job expectations for each role. I enjoy that we have unlimited vacation and we get to leave early on Friday every once in a while. I believe having a great work-life balance is key to having happy employees.


Asset Manager

What does your typical day look like?

No such thing as a typical day here! Between juggling projects, timelines, priorities and more, there is always something new in the mix. Thankfully there's always cold brew and avocados to fuel me through :)


Marketing Operations Manager

What makes someone successful on your team?

To be a successful member of the sales team at Crexi, you need to be able to work cohesively as part of the team. The whole is greater than the sum of its parts. The ideal salesperson is one that focuses on their goals and results, supports other members of the team, is organized and has fun while doing their job.


Head of Sales

How do you make yourself accessible to the rest of the team?

I have an open door policy. I also like to walk around the office regularly and chat with the team. We also do monthly company-wide meetings. Another way I make myself accessible is by doing brown bag lunches with employees.



What’s the vibe like in the office?

Welcoming and professional. Everyone is here to work hard and make Crexi the best it can be. At the same time, the atmosphere itself is casual.


Marketing Design Director

What are Crexi Perks + Benefits

Crexi Benefits Overview

Our employees are our most important asset, so we offer employees an attractive and competitive benefits, as well as perks! We want our employees to be excited to be part of the Crexi team.

Volunteer in local community
Partners with Nonprofits
Friends outside of work
Eat lunch together
Intracompany committees
Daily sync
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Pair programming
Open office floor plan
Unconscious bias training
Someone's primary function is managing the company’s diversity and inclusion initiatives
Mean gender pay gap below 10%
Hiring Practices that Promote Diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
CREXi's Flexible Spending Account (FSA) helps employees cover out-of pocket medical benefits with pre-tax contributions of up to $2,650 annually.
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Wellness Programs
Team workouts
Retirement & Stock Options Benefits
Company Equity
Employee Stock Purchase Plan
Performance Bonus
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
Remote Work Program
Family Medical Leave
CREXi offers unpaid, job-protected leave per year, as well as maintained health benefits, for any employee eligible under the Family and Medical Leave Act (FMLA).
Vacation & Time Off Benefits
Unlimited Vacation Policy
CREXi's unlimited paid vacation policy allows employees to take as many days off as they need, providing they comply with a 2-week notice policy and get manager approval.
Paid Holidays
CREXi offers all employees paid time off to observe major holidays.
Paid Sick Days
CREXi offers paid sick days as required by California law.
Perks & Discounts
Beer on Tap
Casual Dress
Our casual dress code includes jeans, t-shirts and flip-flops every day of the week. Employees are expected to dress more formally as needed for meetings with external parties.
Company Outings
We believe that employees should also connect outside of the office. Throughout the year, we do team outings. Our most recent outing was the first annual CREXi games.
Game Room
Stocked Kitchen
We have a well stocked kitchen included unlimited snacks, coffee, tea and other beverages.
Some Meals Provided
We provide breakfast and lunch regularly to employees. Some lunches have theme like Cinco de May. On other occasions, we provide lunch just because it is a Friday in July!
Happy Hours
Recreational Clubs
Relocation Assistance
Home Office Stipend for Remote Employees
Professional Development Benefits
Job Training & Conferences
We offer training programs to all employees, including sales, management and leadership development, as well as an annual budget for attending industry conferences for certain employees.
Diversity Program
Lunch and learns
Cross functional training encouraged
Promote from within
Mentorship program
Online course subscriptions available
Customized development tracks
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