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Product Marketing Manager

| Marina Del Rey & Playa Vista

As the Product Marketing Manager, you’ll work closely with a cross-functional team to develop and increase client engagement with the CREXi platform. You will work with product on messaging and positioning of new products and services, with sales on enablement and materials, and with the insights team on data and analytics to ensure we are messaging the best of CREXi to our clients on both sides of the deal. You are the connective tissue between product, marketing, sales and analytics, bringung the CREXi product to life.

If you are a passionate digital marketer who thrives in dynamic, fast-paced environments, jumps at the opportunity to take on new challenges, and has a strong desire to learn, share and grow... we want to hear from you! 

What You’ll Do

  • Deliver the CREXi value proposition through crisp, concise, and persuasive product messaging that resonates with all stakeholders and successfully reach revenue and profitability KPIs
  • Identify growth marketing initiatives to develop campaigns to drive awareness and adoption to prospective customers
  • Develop a voice of expertise and position CREXi as a thought leader through deep customer empathy and understanding of the challenges and victories of our audience
  • Work closely with product team to understand upcoming product feature releases and create internal product communication and training
  • Integrate with email marketing team to increase customer retention and cross-sell
  • Create engaging, digestible sales collateral – including decks, collateral, infographics, ebooks, white papers, and more
  • Develop product support and training materials – including written copy, visuals, and video – to enable self-service and drive increased engagement and retention
  • Act as a strategic partner to stakeholders in product, sales, and marketing to create personalized and consistent cross-channel customer experiences

Qualifications

  • 8+ years of product marketing, B2B marketing, or customer marketing
  • MA/MBA degree in marking or related field
  • Proven written communication skills to develop content for regular customer communications
  • Self-starter who owns his/her own success metrics and takes projects from start to finish.
  • Highly creative but also process-oriented and data-driven
  • Teamwork skills a must, proven ability to manage external resources and relationships while collaboration with other teams in the company
  • Bonus skills: HTML/CSS, Adobe Creative Suite, Optimizely, Appcues, Mixpanel/GA, familiarity with HubSpot or other CRM systems

ABOUT CREXi

CREXi is the fastest-growing Commercial Real Estate (CRE) marketplace bringing CRE stakeholders together. CREXi’s technology streamlines every aspect of CRE transactions, addressing the complex and demanding needs of industry professionals and their clients to grow their business.

CREXi brokers have access to a suite of innovative, easy-to-use tools to manage the entire sales process from listing to close within the platform. With an extensive network of qualifies buyers and principals who visit the platform, CREXi gives brokers the ability to find, manage and qualify leads, market their properties with customizable emails, and communicate with interested parties through in-app messaging. CREXi buyers can browse through thousands of properties with smart search filters, view due diligence documents, schedule in-person tours, submit digital LOIs, offers and much more.

CREXi was founded in January 2015 and launched its online platform 10 months later in October 2015. There are currently 50 people on the CREXi team and we are growing rapidly. Our team has a diverse set of backgrounds including commercial real estate, technology, social media, finance, marketing, data and analytics. We believe in a transparent culture and encourage our employees to think of new solutions, take risks, work hard and embrace ownership.

CREXi is headquartered in Marina Del Rey, California.

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • .NETLanguages
    • JavascriptLanguages
    • SqlLanguages
    • AngularJSFrameworks
    • Google AnalyticsAnalytics
    • MixpanelAnalytics
    • OptimizelyAnalytics
    • BalsamiqDesign
    • InVisionDesign
    • PhotoshopDesign
    • SketchDesign
    • ConfluenceManagement
    • JIRAManagement
    • WordpressCMS
    • HubSpotCRM
    • IntercomCRM
    • IntercomEmail
    • SendGridEmail

Location

We are located in trendy Marina del Rey/Venice. With plenty of restaurants, shopping, and the beach nearby, we cannot ask for a better location!

An Insider's view of CREXi

How would you describe the company’s work-life balance?

CREXi's work-life balance is ideal in my opinion. The expectation is to come in, put in the time and get your job done. There are high job expectations for each role. I enjoy that we have unlimited vacation and we get to leave early on Friday every once in a while. I believe having a great work-life balance is key to having happy employees.

Roger

Asset Manager

What does your typical day look like?

There is no such thing as a typical day in my role. I take each day as they come and they are all very different. For the most part, my days are centered around ensuring everyone is working towards the same common goal of converting brokers, bringing in new brokers and helping one another grow professionally.

Doug

Head of Sales

What makes someone successful on your team?

High work quality, excellence in your daily tasks, leading by example, and taking the initiative to go above and beyond when it's needed.

Suzie

Design Director

How do you make yourself accessible to the rest of the team?

I have an open door policy. I also like to walk around the office regularly and chat with the team. We also do monthly company-wide meetings. Another way I make myself accessible is by doing brown bag lunches with employees.

Mike

CEO

What’s the vibe like in the office?

Welcoming and professional. Everyone is here to work hard and make CREXi the best. At the same time, the atmosphere itself is casual.

Sarah

Senior Designer

What are CREXi Perks + Benefits

CREXi Benefits Overview

Our employees are our most important asset. So we offer employees an attractive and competitive benefits and perk! We want our employees to be excited to be part of the CREXi team.

Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
CREXi's Flexible Spending Account (FSA) helps employees cover out-of pocket medical benefits with pre-tax contributions of up to $2,650 annually.
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Employees can choose to purchase life insurance through the CREXi plan.
Retirement & Stock Options Benefits
401(K)
We are going to be rolling out a 401(k) plan later this year.
Company Equity
CREXi offers stock options through its option plan to certain employees.
Performance Bonus
Child Care & Parental Leave Benefits
Flexible Work Schedule
Family Medical Leave
CREXi offers unpaid, job-protected leave per year, as well as maintained health benefits, for any employee eligible under the Family and Medical Leave Act (FMLA).
Vacation & Time Off Benefits
Unlimited Vacation Policy
CREXi's unlimited paid vacation policy allows employees to take as many days off as they need, providing they comply with a 2-week notice policy and get manager approval.
Paid Volunteer Time
Paid Holidays
CREXi offers all employees paid time off to observe major holidays.
Paid Sick Days
CREXi offers paid sick days as required by California law.
Perks & Discounts
Beer on Tap
Casual Dress
Our casual dress code includes jeans, t-shirts and flip-flops every day of the week. Employees are expected to dress more formally as needed for meetings with external parties.
Company Outings
We believe that employees should also connect outside of the office. Throughout the year, we do team outings. Our most recent outing was the first annual CREXi games.
Stocked Kitchen
We have a well stocked kitchen included unlimited snacks, coffee, tea and other beverages.
Some Meals Provided
We provide breakfast and lunch regularly to employees. Some lunches have theme like Cinco de May. On other occasions, we provide lunch just because it is a Friday in July!
Happy Hours
Parking
We provide parking for employees in front of our building and in a lot nearby.
Pet Friendly
Professional Development Benefits
Job Training & Conferences
We offer training programs to all employees, including sales, management and leadership development, as well as an annual budget for attending industry conferences for certain employees.
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