Product Marketing Manager, Partners & Competitive Intelligence (Remote)
UpKeep is the leading cloud-based Asset Operations Management software developed to revolutionize the way teams manage facilities and maintenance work. We provide mobile-first SaaS solutions, Industrial IoT sensors, data analytics tools, advanced enterprise integrations, and top-notch professional services. This innovative technology is modernizing workflows and maximizing operational efficiency for over 3,000 customers including Shell, Yamaha, Unilever, McDonalds, Subway, Pepsi, and Marriott!
We're a Series B tech startup with 120+ team members across the US. We've been recognized as a "Best Place to Work" multiple years in a row by fostering an inclusive and mission-driven culture. In addition to stock options and great benefits, our people have the flexibility to work remote. UpKeep is ranked the #1 Facility Management software on Gartner, #1 Maintenance Management software on G2 Crowd, FrontRunners on Software Advice, and CMMS Leader on IDC MarketScape.
We are only accepting applications from candidates living in the following States:
California, Washington, Oregon, Arizona, New Mexico, Colorado, Nevada, Utah, Texas, Idaho, Illinois, North Carolina, South Carolina, Maryland, Florida, & Hawaii
What you'll do:
- Build and execute on the GTM strategy for partnerships. You will own messaging, positioning, product launches, competitive positioning, and manage “day-to-day” product marketing support with these partners. You will own UpKeep platform marketing in collaboration with Sr. Director of Alliances, Demand Generation, Product, Sales and CX teams.
- Communicate the value proposition of the UpKeep Asset Operations Management platform with these partners to the sales and field teams and develop To-, Thru- and With-Partner sales tools that support the selling process, including sales training and demos.
- Create thought leadership content pieces by researching relevant topics for key personas, topics relevant to the world of Asset Operations Management / our partners, and geopolitical/technology topics related to our combined value propositions.
- Continuously deliver industry, market and product insights to support product roadmap/positioning, campaign development and other relevant areas, and company growth.
- Own our competitive intelligence program, regularly updating internal battle cards / win plays, and collaborating with GTM enablement to make sure our field teams are armed with the most current data to win.
What we're looking for:
- 3-5 years of Product Marketing experience for a B2B tech company is preferred.
- Experience with partner and sales led GTM motions.
- A curiosity around personas, their challenges, behaviors, as well as data trends that draw conclusions and insights from those trends
- Someone who can tell clear stories, identify innovative ways to deliver content, rally people behind our product vision, and motivate cross-departmental collaboration in an effort to successfully launch campaigns.
- Education or certification related to marketing is preferred.
Employee Benefits:
Full-time team members at UpKeep receive stock options, paid holidays, unlimited vacation/sick time, 401(k), 12-week paid parental leave, affordable health insurance options, FSA, and the flexibility to work from home. We value work-life-harmony and believe that family and mental health should always come first.
Company History & Product:
UpKeep was founded in 2014 by our CEO, Ryan Chan, based on an idea he had while using outdated desktop software as a Process Engineer in a manufacturing plant. He believed a mobile-first solution could significantly improve the productivity of the technicians he was working with. He was determined to build on this vision— so he quit his job, learned to write code, and created the first version of UpKeep from his family's garage!
Today, our cloud-based Software-as-a-Service (SaaS) and cutting edge Industrial IoT sensors solve problems for thousands of businesses around the world. Our Asset Operations Management solutions, coupled with powerful cloud ecosystems, empower maintenance and facilities teams to achieve their digital transformation goals. We are providing meaningful value to an underserved, blue-collar workforce by streamlining workflows, improving collaboration, and making it easy to manage work orders and projects from anywhere, anytime!
We've raised $50 million in venture capital following a recent Series B funding round led by Insight Partners, Emergence Capital, Mucker, and Y Combinator. We're also building The Maintenance Community, the largest online forum and Slack group bringing industry professionals together to participate is discussions, webinars, podcasts, and courses.
Learn More!
www.onupkeep.com
www.onupkeep.com/careers
UpKeep Technologies Inc. is proud to be an equal opportunity workplace. All qualified applicants will receive consideration for employment without regard to, and will not be discriminated against based on age, race, gender, color, religion, creed, marital status, pregnancy, disability, national origin, sexual orientation, gender identity, veteran status, or any other protected category. Please let us know if you need accommodation due to disability. We celebrate our inclusive work environment and will always strive to create a diverse and equitable workplace by hiring people from all racial, ethnic, and socioeconomic backgrounds.