About the Product Marketing Manager, Growth at Headspace:

As a Headspace Product Marketing Manager on the Growth team, you are uniquely positioned at the intersection of our product, our market, and our Members. You’ll own the go-to-market strategy and marketing touch points at each point of the product and Member journey. Your responsibilities will be cut across positioning, naming, competitive analysis, and external communications as you help shape the voice of the product and create Member value and loyalty. Success in this role will require strong analytical abilities, excellent communication skills, and an ability to coordinate activities across teams within the company and across external partners. The ideal candidate will have direct knowledge and experience within product marketing, communications, and go-to-market strategy. This role will be based in our Santa Monica office and report into the VP of Growth.

How your skills and passion will come to life at Headspace:

• Work across several aspects of marketing from positioning to go-to-market strategy to campaign development and communications.
• Create and execute innovative strategies and marketing plans that drive awareness, engagement and product adoption.
• Partner with cross-functional stakeholders including product, design, data, creative and leadership to drive product roadmaps, strategy and execution.
• Develop actionable, data-driven insights to inform product and marketing strategy.
• Leverage data and market insights to better understand our Members and represent their voice.

What you’ve accomplished:

• You are a self-starter with a bias for action with 3+ years of consumer Product Marketing experience at a technology company. Experience at a startup preferred.
• You’ve led product marketing efforts across a product’s lifecycle and know how to build an end-to-end marketing plan.
• You have experience partnering with Product to inform the product roadmap and deliver a go-to-market strategy that brings together cross-functional efforts into a unified, cohesive plan.
• Proficiency in working cross-functionally with product, marketing, PR, and creative teams. Exceptional leadership, organizational, and problem solving skills, with experience working in a hyper-growth environment.
• You’re a strong project manager comfortable with setting aggressive deadlines and hitting them in a fast-paced environment.
• Tech-savvy with a pulse on all marketing tools, platforms and resources.
• Experience at a digital subscription service a plus.

How to get started:

If you’re excited by the idea of seeing yourself in this role at Headspace, please apply with your CV and a cover letter that best expresses your interest and unique qualifications.