Paid Social Marketing Specialist
FabFitFun is looking for a Paid Social Marketing Specialist to join our in-house Acquisition Marketing team! This Specialist will help support the day-to-day strategy, management and monetization across all social platform driven campaigns. Ideal candidates will not only be passionate about paid media, but showcase exceptional attention to detail, willingness to learn quickly in a fast-paced and team focused environment.
What You’ll Do:
- Plan and execute initiatives to reach the target audience through paid campaigns across Facebook and Pinterest
- Work closely with Marketing Team and Content Producers on social strategy and social post ideation for all social channels
- Coordinate and schedule social calendar for designated social platforms
- Monitor and manage online reputation via comments, reviews, inquiries and general
- Partner with in-house creative team for social content that will drive high-response rates in addition to maintaining brand voice and aesthetic
- Collaborate with internal marketing, influencer, content, and merchandising teams to leverage social media tools, trends, and applications
- Maintain monthly social analytics reporting on relevant data to provide reports of campaign performance in order to support optimization decisions
- Conduct market research to assist with identifying new social partners/channels
What You'll Bring:
- 4+ years experience managing results-oriented customer acquisition campaigns across various media channels (Facebook & Pinterest), including search, display, mobile, podcasting, RTB, and programmatic buying
- Blend of creativity and analytical skill with a strong results-oriented, metrics-driven approach to problem solving
- Able to effectively communicate with advertising partners to efficiently drive campaign performance
- Awesome Excel skills and familiarity with Google Docs and the rest of the MS Office Suite
- Able to seek, test, and evaluate new advertising channels/partners
- Able to innovate new ways to develop and constantly improve UA strategy
- Aptitude to work outside of your comfort zone and get things done quickly
- Ability to juggle projects across multiple networks and platforms
- Passion for new technology and staying on the pulse of effective growth tactics
What you’ll Get:
- Daily impact on one of the fastest growing companies in the US that is revolutionizing ecommerce
- Amazing benefits including medical, dental, vision, FSA, and 401k
- Unlimited PTO
- Catered meals, kitchen stocked with great snacks and drinks
- Free FabFitFun subscription and and quarterly credit in the Add-Ons store