Media Manager, Paid Search at Hawke Media

| Greater LA Area
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WE’RE NOT NINJAS. WE’RE MARKETERS! 
Hawke was founded on the idea that every modern business needs a CMO-level expert to lead digital marketing efforts. We customize data-driven, performance-focused solutions to help launch, scale, and invigorate businesses of all sizes, industries, and revenue models. We’re shifting the agency paradigm by putting client success ahead of our own. 
We’ve been featured in Forbes, Entrepreneur, INC, Business Insider, and CNN, and we can boast clients such as Red Bull, Verizon, Evite (and many, many more). We work hard, collaborate well, to create our dynamic culture. We go on company-wide trips, take time to pet our furry friends in the office, play ping-pong, drink cold brew on tap, and host the best happy hours at our HQ in West Los Angeles. Come join our nest and soar with the Hawke family! 
We are looking for a Media Manager, Paid Search who loves diving into data and coaching a team on how to transform recommendation and solutions into ROI-positive campaigns.

How you will contribute:

  • Teaching Google Analytics front-to-back to campaign managers and training them to tell the “big picture” story to clients and inform decision-making in the short and long-run
  • Explaining how social media platforms integrate with other paid media platforms and Hawke Media channels (such as email marketing, web, content marketing, influencer marketing, etc.)
  • The ability to teach the role and importance of landing pages to campaign managers and how they affect Facebook advertising campaign performance.
  • Developing case studies and client success stories for both Hawke Media (internal) and partners (i.e. Facebook success stories).
  • Efficiently and effectively reviewing the work of new hires and Sr. campaign managers (quality assurance and quality control management) and providing comprehensive feedback and actionable next steps in real-time for campaign managers and Hawke Media clients.
  • Contributing to the ongoing maintenance of (internal) interactive learning, training, and development modules. Understands the need to be agile and make quick but informed decisions

Who will be successful in this role?

  • 1-2 years of Facebook advertising experience (Blueprint certified a huge plus, but not required).
  • Expertise of the consumer journey
  • Highly experienced in retargeting strategies and tactics.
  • Ability to work both independently and in a team environment.
  • Superior time management skills, including the ability to handle multiple direct reports, projects and ongoing operational tasks, while effectively managing changing internal and client-facing priorities. 
  • Innovative, forward-thinking and collaborative team player. 
  • Bachelor's Degree or equivalent (Marketing, Business, Economics, or related field a plus). 
  • Highly experienced with audience segmentation, messaging, flighting and budgeting.
  • Understands and can teach the importance of Facebook pixel placement and placing/QA'ing all standard conversion events.
  • Can execute on and teach manual bidding for conversions and standard events, ad fatigue and refresh, and general account/campaign optimization.
  • High EQ, patient, disciplined in communication with a learn-first and servant-leader mentality and approach. 
  • Positive, "can-do" and "will-do" attitude at all times, no days off. 
  • Approaches all challenges as new learning and growth opportunities, with a solution-oriented mindset. 
  • Constantly challenges the status quo to find novel solutions to campaign execution and internal processes. 
  • Makes novel and innovative contributions to refine and improve channel on-boarding & launch processes based on new platform and media/market trends, executions, ideologies, etc. 
  • Fosters a positive work environment and turns negative vibes into positive vibes 
  • Experienced in creating, identify and executing tests and learn opportunities.
  • Identifies new learning and development events and opportunities for our Media Buying team (continuing education, skill building, and team bonding).
  • Embraces and respects new ideas, opinions, and ideologies, and encourages collaboration. 
  • Understands the need to be agile and make quick but informed decisions.
  • Advanced knowledge of Google Analytics.
  • Strong verbal and written communication.
  • Excellent writing and creative content skills.

What Hawke Offers:

  • A ridiculously awesome work environment - equal parts laid-back startup and motivated meritocracy
  • An executive team that has scaled startups in the past and has every intention of continuing to scale Hawke Media into a dominant player in the digital marketing agency space
  • Tons of training opportunities, including weekly education, book clubs, online courses, paid live courses, and over 80 skilled marketers to learn from/with
  • Great opportunities to grow your technical skills and grow into an leader in the creative space
  • 401K, Healthcare, Vision, Dental and unlimited PTO (we value performance and reward accordingly!)

Our outsourced CMO value prop is taking the digital marketing world by storm. It’s why we’re one of Inc.’s fastest growing companies in the country. We’ve got no plans to slow down anytime soon, and we’re staffing up to support our scaling operations. At Hawke, we work hard, but we chill harder - we’re proud to be one of Glassdoor’s 50 best places to work in the country!

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Technology we use

  • Product
  • Sales & Marketing
    • Google AnalyticsAnalytics
    • IllustratorDesign
    • PhotoshopDesign
    • SketchDesign
    • ClickUpManagement
    • WordpressCMS
    • WebflowCMS
    • HubSpotCRM
    • IntercomCRM
    • MailChimpEmail
    • KlaviyoEmail
    • JustunoEmail
    • Facebook AdsLead Gen

An Insider's view of Hawke Media

What are some social events your company does?

Hawke has monthly Happy Hours at our West LA HQ showcasing new initiatives each month. Quarterly, we host Brand Alchemy in NY & LA, an event series focused on the cross-section of marketing and talent that accelerate growth. Annually, Hawkefest invites eCommerce executives to a day of collaboration and programming with industry thought leaders.

Angel

Experiential and Event Marketing Manager

What does your typical day look like?

I love having complete control over how my day is scheduled. I don’t have a “typical day” because every day is so different. Some days I’m sitting (or standing!) at a desk doing phone interviews, and some days I’m working on a side project for the recruiting team while lounging on the couch- yay WFH!

Lizzie

Senior Talent Acquisition Partner

What are some things you learned at the company?

The company as a whole fosters a culture of learning and growth. I came to Hawke with the notion that I was a decent digital marketer, but I have found that there is never too much you can learn. With the ever changing world of marketing and technology, you have to stay invested in education and should always stay hungry for knowledge.

Bryce

Director of Digital Strategy

How do you make yourself accessible to the rest of the team?

When a team feels comfortable sharing their challenges, wins, and even parts of their personal lives with each other, you're able to build a team culture where accessibility is tied with honesty, transparency, and a shared sense of purpose. There's no need for “my door is always open” because that is obvious through my actions and our interactions.

Charles

EVP | Finance

What are some social events your company does?

Since the transition to WFH, Hawke Media has become very creative with hosting social events for us. On Wednesday's and Friday's we play games on Zoom like Trivia and Pictionary where we can earn Amazon gift cards! I look forward to these because it is a great chance to interact with other people in the company in a non meeting setting.

Christal

Social Media Manager

What are Hawke Media Perks + Benefits

Hawke Media Benefits Overview

A ridiculously awesome work environment - equal parts laid-back startup and motivated meritocracy

Culture
Partners with Nonprofits
Friends outside of work
Eat lunch together
Intracompany committees
Daily stand up
Open door policy
Open office floor plan
Diversity
Unconscious bias training
Hiring Practices that Promote Diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Wellness Programs
Retirement & Stock Options Benefits
401(K) Matching
Company Equity
Child Care & Parental Leave Benefits
Remote Work Program
Vacation & Time Off Benefits
Unlimited Vacation Policy
We value performance and reward accordingly!
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Company Outings
Dog friendly office, beach days, company retreats, sports leagues, yoga, company-wide meetings, guest speakers
Home Office Stipend for Remote Employees
Professional Development Benefits
Lunch and learns
Promote from within

Additional Perks + Benefits

We get better every day and we fucking love it. We are insatiably curious in the pursuit of our mission and betterment.

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