Marketing Strategist
Snap Inc. is a camera company. We believe that reinventing the camera represents our greatest opportunity to improve the way people live and communicate. Our products empower people to express themselves, live in the moment, learn about the world, and have fun together.
We’re looking for a Strategist to join Team Snapchat! As a member of the Marketing team, you will craft exciting and informed creative briefs — and work daily with the internal creative teams to ensure our marketing efforts reach target consumers in the right way, with the right message. Working from our Los Angeles, CA headquarters, you’ll act as the voice of the consumer throughout the creative process as you gather insights from across the org, across culture, and across the industry to synthesize the strategy that will bring a new product (or brand) to life in a delightful and differentiated way.
What You’ll Do
Develop compelling insights around target, category, brand, culture, etc through primary and secondary research.
Harness intuition, deep cultural knowledge, and relevant data to develop compelling strategies and inspiring creative briefs.
Work with creative teams to collaborate and develop new ideas.
Support the development and implementation of research initiatives.
Partner with Brand Managers, Account Management, and Creative teams.
Connect the dots across Snap to help forge larger narratives and themes
Keep the Snap marketing team abreast and aligned with global consumer and cultural trends relevant to strategic and tactical plans.
Minimum Qualifications
Bachelor’s degree or equivalent experience
7+ years experience in strategy/planning, preferably in an agency environment
Preferred Qualifications
Sharp presenting skills with the charisma to sell through an idea
Solid understanding of the Snapchat product and its unique benefits
High attention to detail and ability to execute with precision
Deep knowledge of the digital platforms, tools, and trends that are reshaping media and advertising every day.
Understanding of consumer research methodologies (quantitative & qualitative)
Basic understanding of the fundamental use of data and how it plays a critical role in the work produced for the team.