Manager, Strategy and Analytics at MediaCom

| Greater LA Area
!Sorry, this job was removed at 1:12 p.m. (PST) on Tuesday, January 21, 2020

OVERVIEW:

The Manager is the bridge between the Strategy and Analytics team and the client, as well as internal Planning and Investment teams. This individual is responsible for crafting and executing measurement frameworks that leverage internal teams and external tools, including digital performance analytics, third-party research, modeling and technology.

 

This position involves significant interaction with the Planning and Investment teams throughout the campaign planning and execution process. All client recommendations need to be supported by quantitative and/or qualitative research.


YOUR IMPACT:

Primary responsibilities revolve around managing relationships between internal Mindshare and client teams, specific to ongoing Marketing Sciences engagements:

 

  • Provide thought leadership on development of learning agenda that aligns and prioritizes measurement and analysis to business goals
  • Support Planning and Investment teams in development of measurement framework for each campaign, including appropriate success, optimizing and monitoring KPIs and benchmarks
  • Collaborate with measurement partners on design, implementation, monitoring and analysis of ad effectiveness research
  • Partner with DIG on optimization recommendations and report on success/optimizing/monitoring KPIs and brand research results
  • Deliver media campaign reports with insights which will address questions set up in the learning agenda/measurement plan
  • Effectively manage offshore team by providing clear, detailed instructions on data & reporting requirements
  • Write POVs to provide thought leadership on Digital Insights industry topics
  • Supervise and train junior team members
  • Meet and evaluate research and analytics vendors

 

 

YOUR SKILLS & ABILITIES:

 

Experience with several of the following tools required:

  • Data Visualization: Tableau, PowerBI
  • Web Analytics: Omniture, Google Analytics
  • Ad Effectiveness Research: comScore, Millward Brown Digital, Lucid, Harris, Nielsen
  • Microsoft Office: Excel, Word, PowerPoint
  • Technology: SQL, Microsoft Azure, Azure Data Factory, R, Python a plus

 

 

YOUR QUALIFICATIONS:

  • Bachelors or advanced degree in Statistics, Economics, Business, Math, or Sciences is preferred
  • Minimum of three years' experience preferred
  • Strong analytic and problem solving skills
  • Excellent written, oral, and presentation communication abilities
  • Ability to foster collaborative relationships with other cross-functional teams
  • Ability to manage and prioritize competing projects and deliverables


ABOUT MINDSHARE:
At Mindshare, we believe in speed, teamwork and provocation. Mindshare USA empowers people to challenge the status quo, through what we call Provocation with Purpose. We'll encourage you to break the rules, knock things down, rebuild them better, and push the boundaries of what's possible. It takes a team of people who invest in other's success, and together we make Mindshare the place where we do the best work of our career. We're a team that is radically honest – we call this our Authenticity Quotient. We are curious and competitive – that's our Passion Quotient. We embrace teamwork and adaptability – that's our Emotional Quotient. We're proud to be unmistakably #TeamMindshare.


GroupM and all its affiliates embrace and celebrate diversity, inclusivity, and equal opportunity. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. We are a worldwide agency network that represents global clients. The more inclusive we are, the greater work we can create together.

 

 

 

 

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Location

Playa Vista is conveniently located between Marina Del Rey and Culver City. Lush greenery, hammocks and a range of food trucks for lunch or a snack.

An Insider's view of MediaCom

What's something quirky about your company?

Spontaneous stretch sessions in the middle of the day, basketball challenges when an afternoon break is needed, and the cutest office dogs that you’ve ever seen. One employee even set up a game of chess at her desk for people to pass by and make a move! We all look forward to coming to work - the little personal touches make a big difference.

Willie

Human Resources Business Partner

What does your typical day look like?

My role straddles both strategic and tactical planning as well as the management of partner and client relationships. My day consists of project management with my team to ensure we are meeting client deadlines - campaign planning and implementation, tactical recommendations, reporting, pacing and billing... with some breaks for yoga in between!

Theresa

Senior Associate, Digital Investment

What does career growth look like on your team?

We define what career growth means for each team member. At the beginning, growth comes in developing knowledge base and technical skills. The more senior you get, the emphasis is on new responsibilities and developing leadership skills. Collectively, we map out a growth plan tailored to their professional goals.

Seow Leng

Managing Partner

What is your vision for the company?

The vision for MediaCom LA is to be a ‘compass’ for our global network. We are applying some of the thinking and skills of the tech industry to our agency business, hoping to fundamentally advance the agency model by developing operational advantages that MediaCom will replicate globally.

Mark

Managing Director

What are MediaCom Perks + Benefits

Culture
Friends outside of work
Eat lunch together
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Diversity
Dedicated Diversity/Inclusion Staff
Highly diverse management team
Someone's primary function is managing the company's diversity and inclusion initiatives
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Onsite Gym
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Child Care & Parental Leave Benefits
Child Care Benefits
MediaCom provides Backup child care assistance.
Generous Parental Leave
Flexible Work Schedule
MediaCom provides employees with a flexible work schedule that includes Core hours, Flexible start and end times.
Remote Work Program
Family Medical Leave
Return-to-work program post parental leave
Vacation & Time Off Benefits
Generous PTO
Paid Holidays
Paid Sick Days
Employees receive 10 hours per year of paid sick leave.
Perks & Discounts
Casual Dress
Stocked Kitchen
Parking
We offer employees Free on-site garage parking.
Pet Friendly
MediaCom LA's pet policy is dog friendly daily.
Relocation Assistance
Professional Development Benefits
Tuition Reimbursement
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