Industry Marketing Associate

| Greater LA Area

Description

The Industry Marketing Group (IMG) at Laserfiche is the market intelligence and consulting unit that fuels the long-term growth strategy of the company. This role supports key industry marketing and customer engagement initiatives through conducting research and coordinating campaigns that achieve the company’s strategic goals. The Associate also assists industry marketing managers on data gathering to inform program design, and communicating relevant industry trends to both internal stakeholders and external partners. We’re looking for a resourceful, self-motivated, detail-oriented and entrepreneurial-minded member to add to our team. 
 

Responsibilities Include:

  • Conduct market research on industry trends, technology solutions, and best practices to inform strategic industry marketing initiatives and the go-to-market approach.
  • Support project management for comprehensive industry marketing campaigns, including digital marketing, advertisements, promotional collateral, trade shows, and user groups/workshops.
  • Communicate Laserfiche value propositions for different industries and facilitate training for both internal staff and external solution providers to drive more effective sales strategy.
  • Collect and analyze marketing and sales data to support the creation of annual industry marketing plans and budget proposals.
  • Implement customer education and engagement initiatives—including presenting webinars, executing digital campaigns, and assisting with executive advisory board summits—to improve retention and identify sales expansion opportunities.

What You'll Need:

  • Bachelor’s Degree
  • Prior work or internship experience
  • Ability to work flexible hours when needed to accommodate traveling for marketing events
  • Passionate, curious, lifelong learner with the ability to pick up new techniques and tools quickly
  • Strategic and critical thinker with strong quantitative and analytical skills
  • Strong organization and time management abilities to execute multiple projects simultaneously
  • Excellent interpersonal skills to collaborate with internal and external teams
  • Initiative and discipline to prioritize projects and manage own schedule
  • Strong presentation and writing skills

Click here to learn more about Laserfiche

Laserfiche complies with all Equal Opportunity and Affirmative Action regulations. Laserfiche makes all employment decisions – such as recruiting, hiring, training, promotion, compensation, professional development practices, discipline and termination – without regard to race, religion, color, national origin, ancestry, citizenship, sex, pregnancy, age, creed, physical or mental disability, medical condition, genetic characteristic, marital status, veteran status, gender identity/expression, sexual orientation or any other characteristic protected by law, except as may be permitted by law.

***Please note that this is NOT a remote role***

Read Full Job Description
Apply now
loading ...
Emailed

Technology we use

  • Engineering
    • .NETLanguages
    • C#Languages
    • C++Languages
    • JavascriptLanguages
    • PythonLanguages
    • SqlLanguages
    • ASP.NETFrameworks
    • PostgreSQLDatabases

Location

Our Long Beach HQ office is located in the heart of Bixby Knolls known for a strong community & various trendy restaurants.

What are Laserfiche Perks + Benefits

Culture
Volunteer in local community
Partners with Nonprofits
Eat lunch together
Daily stand up
Group brainstorming sessions
Health Insurance & Wellness Benefits
Dental Benefits
Vision Benefits
Health Insurance Benefits
Retirement & Stock Options Benefits
401(K) Matching
Performance Bonus
Child Care & Parental Leave Benefits
Flexible Work Schedule
Vacation & Time Off Benefits
Generous PTO
Paid Volunteer Time
Paid Holidays
Paid Sick Days
Perks & Discounts
Company Outings
Free Daily Meals
Game Room
Stocked Kitchen
Parking
Recreational Clubs
Professional Development Benefits
Job Training & Conferences

Additional Perks + Benefits

On-site recreation: pool tables, ping pong, free yoga classes. Social clubs: running, sailing, climbing, book club, board game club, hiking and more. Professional development opportunities like Toastmasters International.

More Jobs at Laserfiche40 open jobs
All Jobs
Finance
Data + Analytics
Design + UX
Dev + Engineer
HR
Marketing
Operations
Product
Project Mgmt
Sales
Content
Sales
new
Los Angeles
Sales
new
Los Angeles
Developer
new
Los Angeles
Sales
new
Los Angeles
Content
new
Los Angeles
Sales
new
Los Angeles
Operations
new
Los Angeles
Developer
new
Los Angeles
Operations
new
Los Angeles
Marketing
new
Los Angeles
Operations
new
Los Angeles
Developer
new
Los Angeles
Sales
new
Los Angeles
Content
new
Los Angeles
Product
new
Los Angeles
Developer
new
Los Angeles
Developer
new
Los Angeles
Data + Analytics
new
Los Angeles
Operations
new
Los Angeles
Developer
new
Los Angeles
Sales
new
Los Angeles
Developer
new
Los Angeles
Sales
new
Los Angeles
Data + Analytics
new
Los Angeles
Project Mgmt
new
Los Angeles
Developer
new
Los Angeles
Operations
new
Los Angeles
Data + Analytics
new
Los Angeles
Marketing
new
Los Angeles
Product
new
Los Angeles
Marketing
new
Los Angeles
Design + UX
new
Los Angeles
Developer
new
Los Angeles
HR
new
Los Angeles
Marketing
new
Los Angeles
Marketing
new
Los Angeles
Project Mgmt
new
Los Angeles
Developer
new
Los Angeles