Email Marketing Specialist
FabFitFun is looking for an Email Marketing Specialist to help develop, manage, and optimize lifecycle, transactional, and promotional email campaigns. You'll be working closely with our Managing Editor, while creating beautiful and effective campaigns.
In your cover letter, please let us know why you think email marketing is still relevant today.
Day-to-Day, You Will:
- Oversee day-to-day production of email campaigns
- Report on key KPIs
- Develop and execute email marketing strategies in promotional, transactional, and highly targeted trigger campaigns across the customer lifecycle
- Establish and manage a rigorous A/B testing platform to enhance productivity, deliverability, and customer engagement
- Colloborate with our Managing Editor to build the email marketing calendar
- Work closely with our Creative team to develop artwork and copy to fulfill channel objectives and deliver on brand look, tone, and feel
- Partner with our Growth team to improve back-end automation, as well as to launch and optimize lead nurturing and win-back campaigns
- Stay on current trends and best practices in email marketing
- Contribute new innovative ideas towards the growth of FabFitFun
You Have:
- At least 2 year of experience working directly in email marketing
- Bachelor's degree in related field
- Copywriting/ copyediting skills
- Proficiency in AP Style
- Light HTML experience
- Experience working with Iterable or a comparable email marketing program
- Strong Excel skills
- A knack for being incredibly organized
- Experience working well in a fast-paced environment
Bonus Points for:
- Interest in beauty, fashion, fitness, and women's lifestyle
- Bachelor's degree in Journalism, Marketing, or Communications
- Familiarity with automated drip campaigns
- Subscription box / start up experience
- Experience with CSS
What You’ll Get:
- Comprehensive, Medical, Dental and Vision coverage
- 401K
- Catered lunch 3x/week
- Kitchen stocked with great snacks and drinks
- Generous vacation policy
- 12 weeks’ paid parental leave
- Free FabFitFun subscription
- Paid parking
- Fun and friendly culture