About us:
Aspiration is an online banking and investment firm with a conscience built for all. We bring new and exciting investment choices to everyday investors, put unprecedented trust into the hands of our customers, and bring the Toms/Warby Parker model to finance by donating 10% of our yearly revenue to charity and helping our customers easily give to the causes of their choice. This commitment to “Do Well. Do Good.” is at the heart of our company and our approach.

Job Description:
We are looking for an analytical, growth focused marketing leader to build Aspiration’s customer base with a focus on large scale data-driven customer acquisition. Strategy and execution will leverage Aspiration’s unique mission as a “banking and investment firm with a conscience" that is built for everyone. This position reports to the VP of Marketing.

What you'll do:

• Develop and implement new paid marketing strategies, campaigns, and channels to drive growth while reducing payback period
• Think outside the box to come up with highly effective and innovative campaigns that leverage our unique mission-focused brand
• Lead the execution of data-driven tests to determine the viability of new strategies
• Work with channel leads to optimize SEM, mobile, Facebook, and other digital channels
• Evaluate results and make data-driven recommendations to senior executives
• Ensure that brand messaging and identity are reflected across the entire customer journey
• Develop solutions that span multiple business goals, from awareness and acquisition through to referral
• Work with internal creative teams and agencies as necessary to deliver world class marketing campaigns
• Explore the potential of a range of emerging and established/offline channels, driven by a keen understanding of the customer journey

What you'll bring:

• 5+ years experience working with a leading consumer-focused technology startup or fast-moving, innovative brands
• 2-3 years experience leading a digital marketing team
• Familiarity working with both internal creative/design teams and external agencies (creative, strategy and media buying)
• Familiar with data & analytics platforms such as Google Analytics, Looker and Mixpanel

Benefits

• Working with a mission-driven company that's challenging the status quo and transforming the lives of millions by building a better and more socially conscious financial firm
• Competitive salary + meaningful equity
• Comprehensive benefits including health, dental and vision
• Work in a brand new office space located in Marina Del Rey, steps away from great food, shopping and nightlife
• 24/7 access to our on-site gym