GoGuardian
We envision a future where all learners are ready and inspired to solve the world’s greatest challenges.
El Segundo, CA
Remote

Digital Media Strategist (Remote) at GoGuardian

| El Segundo | Remote
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At GoGuardian, we’re helping share the future of digital learning by providing educators, students, and schools with tools to create engaging and equitable learning environments. Together, we build innovative solutions to empower students, deliver insights, and encourage experimentation. With employees around the globe, we’re committed to building a culture of inclusivity, curiosity, and courage. GoGuardian’s growth is fast and ever-evolving, and our teams are growing along with it — always ready to experiment and learn. 

While this job posting uses "El Segundo, CA" as the location, please note this role is currently being recruited for remote work or reporting to headquarters if within commuting distance. 

We’re looking for a brilliant Digital Media Strategist to develop campaigns and content to drive awareness, grow and engage our followers, and help convert them into leads, customers, and active fans and promoters of our company. This position has a high degree of creative license and visibility, and it requires abilities in multiple areas, including social media marketing, content creation, and relationship management. You should have command of best practices and trends in social media marketing, enjoy being creative, and understand how to both build and convert a digital audience. You’ll be driving social strategy for both GoGuardian and Pear Deck, high-engagement, fun accounts with a combined presence of over 100k followers. Are you the friend who explains the latest memes? Were you one of the first to sign up for TikTok? Do you love engaging in the comments section of a reality show’s Instagram? Are you passionate about the power of social media to do good? Do you want to help make a difference for educators and students? We’re looking for you!

*Please provide examples of social media work that you’ve done or worked on or accounts you have managed*

What You'll Do

  • Build, manage, and grow the company’s social media profiles and presence, including Facebook, Twitter, LinkedIn, Instagram, YouTube, and Pinterest
  • Strategize, brainstorm, and collaborate with creative team members to create shareable content appropriate for specific networks to drive engagement, audience growth, and key CTAs
  • Run regular social promotions and campaigns and track their success
  • Drive consistent, relevant traffic and leads from our social network presence
  • Explore new ways to engage and new social networks to reach our target buyers
  • Develop a deep understanding of what interests educators through listening and research, and translate that understanding into content strategies that appeal to their diverse concerns
  • Listen to and engage in relevant social discussion about our company, competitors, and/or industry, with existing customers and potential customers 
  • Work cross departmentally to weave strategies and initiatives from the Product, Customer Success, and Sales teams across social channels 
  • Bring communications planning alive by mapping quarterly and year long strategies around integrated media channels and platforms and timed to coincide with major events
  • Report performance metrics and share trends and commentary from the industry

Who You Are

  • BA/BS degree or equivalent work experience.
  • Excellent written and verbal communication skills, with strong attention to detail
  • Creative thinker, with an ability to use both data and intuition to inform decisions
  • High sense of urgency, flexible, and prepared to operate in a fast-paced environment
  • 3-5 years professional experience as social media marketer, including:
  • A command of each network and its key features
  • Experience working in a highly-responsive social media environment
  • An understanding of tone and brand voice
  • Experience working with an escalation process for triaging issues or difficult conversations
  • Skill drafting nuanced copy related to sensitive subjects, incorporating brand messaging where appropriate
  • Experience working on large brands, experiential programs, and content calendar creation is preferred
  • A desire to be a part of inclusive, purpose-driven brand or organization
  • Bonus: Has worked in the education or edtech space previously, knows and understands the industry
  • Bonus: Agency or multi-brand experience

What We Offer

  • A varied and challenging role in a multinational and highly innovative company
  • A robust benefits package including health insurance, 401(k) retirement savings plan with company match, employee stock option plan, paid parental leave, 13 paid company holidays, and much more
  • Development and further training opportunities for shaping and realizing your career goals
  • Exceptional colleagues with a passion for EdTech

GoGuardian is an equal opportunity employer and makes employment decisions on the basis of merit and business needs. GoGuardian does not discriminate against employees, applicants, interns or volunteers on the basis of race, religion, color, national origin, ancestry, physical disability, mental disability, medical condition, pregnancy, marital status, sex, age, sexual orientation, military and veteran status, registered domestic partner status, genetic information, gender, gender identity, gender expression, or any other characteristic protected by applicable law.

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Where we are

2030 E. Maple Avenue, El Segundo, CA 90245

Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • GolangLanguages
    • JavascriptLanguages
    • ScalaLanguages
    • SqlLanguages
    • ReactLibraries
    • ReduxLibraries
    • Node.jsFrameworks
    • MySQLDatabases
    • Google AnalyticsAnalytics
    • IllustratorDesign
    • PhotoshopDesign
    • SketchDesign
    • ConfluenceManagement
    • JIRAManagement
    • SalesforceCRM
    • MarketoLead Gen
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What are GoGuardian Perks + Benefits

GoGuardian Benefits Overview

We believe there is no better investment than in the health and wellness of our employees. With benefits like flexible PTO, yoga and meditation classes, and professional development stipends, it’s easy to relax, unwind, and align. Your growth is our priority, both inside and outside the office!

Culture
Volunteer in local community
GoGuardian participates in local volunteer activities such as AngelHacks Hackathon, Teens Exploring Technology (TXT) and LA Food Bank.
Partners with Nonprofits
Friends outside of work
Eat lunch together
Intracompany committees
GoGuardian's Diversity, Equity, and Inclusion Committee has five focus areas to drive meaningful and lasting change in Community, Communication, Talent, Product & Education.
Daily sync
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Pair programming
Open office floor plan
Diversity
Dedicated Diversity/Inclusion Staff
Highly diverse management team
Unconscious bias training
Mean gender pay gap below 10%
Diversity Employee Resource Groups
Hiring Practices that Promote Diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Wellness Programs
On-site meditation twice per week
Onsite Gym
Team workouts
Team fitness initiatives include weekly in-office yoga classes
Mental Health Benefits
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Company Equity
Employee Stock Purchase Plan
Performance Bonus
Match charitable contributions
Child Care & Parental Leave Benefits
Generous Parental Leave
We provide up to 12 weeks of parental leave for all parents who have been with the company for one year.
Flexible Work Schedule
Remote Work Program
Family Medical Leave
Adoption Assistance
Vacation & Time Off Benefits
Generous PTO
We offer a flexible time off policy for full-time exempt employees. Full-time non-exempt employees accrue 3 weeks of PTO annually. We also offer a paid 2 week end of the year holiday break.
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Company Outings
Game Room
Stocked Kitchen
Some Meals Provided
Happy Hours
Parking
Home Office Stipend for Remote Employees
Professional Development Benefits
Job Training & Conferences
Tuition Reimbursement
Diversity Program
Lunch and learns
Cross functional training encouraged
Promote from within
Mentorship program
Continuing Education stipend
We offer a $1200 learning stipend annually for personal & professional growth
Time allotted for learning
Online course subscriptions available
Customized development tracks
Paid industry certifications

Additional Perks + Benefits

Relax, recharge, and refresh with weekly yoga classes & guided aromatherapy meditation. Whether you're a golfer or a gamer (or both), there's probably a weekly activity with your name on it.

An Insider's view of GoGuardian

What’s the vibe like in the office?

Exciting! We’ve had tremendous growth and have gone through a lot of changes over the last couple of years, but have maintained the supportive, passionate, and energetic foundations that made me join the company in the first place. The vibe is simultaneously feels relaxed and open, and like everywhere you look, people are solving difficult problems

Terence

Vice President of Customer Service and Support

What's the biggest problem your team is solving?

Our vision brings tall challenges; one of which is finding ways to sift through nearly insurmountable amounts of data, finding the important nuggets of information, then surfacing it to the right people. By using a combination of machine learning and cutting-edge data science (really), we're building better products for our users.

Zach

Lead UX Designer

How does the company support your career growth?

One of my life mantras is "When you stop learning you stop growing" and it is not possible here at GG to stop learning, as long as we take advantage of all that is available to us! Not only does GoGuardian keep us continually learning through our monthly all-hands meetings, but we have GG University and our personal learning stipend.

Susan

Account Executive, Pear Deck

How do you collaborate with other teams in the company?

The collaboration with people is really incredible. On the partnerships team, I get to work across internal teams as well as partner with our customers and thought leaders to enhance our products. I really enjoy learning from and working with our partners and everyone at GoGuardian.

Melissa

Schools Partnership Manager

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