Digital Media Buyer at Genly

| Santa Monica
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Genly is a growth platform that automates digital advertising campaigns offering companies scalable and ROI-measurable performance marketing solutions. Through intelligent automation, Genly has developed a predictable demand generation tool that empowers companies with control of their own growth.

We are looking for a talented Digital Media Buyer to lead and optimize our digital advertising campaigns across various digital media platforms while successfully hitting company and team goals. 

 

Responsibilities

  • Set up and conduct daily management of advertising campaigns across various digital platforms, preferably with heavy experience on Google Display Network, Verizon, Taboola, and Facebook.

  • Responsible for implementing and managing various lead generation efforts through display, video, social, and native channels.

  • Executing digital media buys with a variety of KPIs including CPC, CPL, CPM and CTR.

  • Analytical ability to understand and derive insights from data.

  • Maximize online lead acquisition while maintaining allowed CPL/CPA.

  • Collaborate on strategic development, analysis and optimization of digital campaigns.

  • Understands technical set-up of campaign, leads, and third-party systems to provide input for enhancements.

  • Proactively intervenes or raises attention to any issues that arise within the department.

  • Keep abreast of industry trends and developments in digital marketing technologies.

 

Position qualifications:

  • 2+ years of hands-on experience with digital media buying for CPL.

  • Experience in Digital Media strategies, planning and execution to meet awareness and lead generation objectives across all channels.

  • Experience in working with database audiences is a plus.

  • Meticulous attention to detail, highly organized, and good judgement.

  • Strong communication and follow up skills.

 

About Genly

Genly, located in the heart of Silicon Beach in downtown Santa Monica, is a profession-based advertising platform and creative agency with the mission of helping companies automate lead generation.  With access to more than 2 million websites worldwide and the ability to serve diverse media such as video, social, display, native and mobile ads, Genly has a wide reach with highly targeted capabilities.

Our Core Values:

  • Integrity

  • Gratitude

  • Camaraderie

  • Ownership

  • Excellence

  • Growth-Oriented

 

Check us out:

https://www.instagram.com/genlyleads/

www.genly.com


 

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Location

Our office is in the heart of Santa Monica, overlooking the bustling 3rd St Promenade and just a few blocks down from the Pacific views on Ocean Ave.
Please send resume to [email protected] with subject line "Built In LA Job Posting"
Apply now
By clicking continue you agree to Built In’s Privacy Policy and Terms of Use.
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