Digital Media Buyer

| Santa Monica
Please send resume to [email protected] with subject line "Built In LA Job Posting"
Apply now

Genly helps companies generate demand with an easy, scalable, and risk-free Growth on Demand platform. Through intelligent automation Genly has developed a predictable demand generation solution that empowers companies with control of their own growth.

We are looking for a talented Digital Media Buyer to lead and optimize our digital advertising campaigns across various digital media platforms while successfully hitting company and team goals. 

 

Responsibilities

  • Set up and conduct daily management of advertising campaigns across various digital platforms, preferably with heavy experience on Google Display Network, Yahoo Oath and Taboola.

  • Responsible for implementing and managing various lead generation efforts through online display, native, video, social, and native channels.

  • Experience executing buys with a variety of KPIs including CPC, CPL, CPM and CTR.

  • Analytical ability to understand and derive insights from data.

  • Maximize online lead acquisition while maintaining allowed CPL/CPA.

  • Collaborate on strategic development, analysis and optimization of digital campaigns.

  • Understands technical set-up of campaign, leads, and third party systems to provide input for enhancements.

  • Proactively intervenes or brings up to attention any issues that arise within the department.

  • Keep abreast of industry trends and developments in digital marketing technologies.


 

Position qualifications:

  • 2+ years of hands-on experience with digital media buying for CPL.

  • Experience in working with database audiences.

  • Experience in Digital Media strategies, planning and execution to meet awareness and lead generation objectives across all channels.

  • Meticulous attention to detail, highly organized, and good judgement.

  • Strong communication and follow up skills.

 

About Genly

Genly, located in the heart of Silicon Beach in downtown Santa Monica, is a profession-based advertising platform and creative agency with the mission of helping companies automate lead generation.  With access to more than 2 million websites worldwide and the ability to serve diverse media such as video, social, display, native and mobile ads, Genly has a wide reach with highly targeted capabilities.

Our Core Values:

  • Integrity

  • Gratitude

  • Camaraderie

  • Ownership

  • Excellence

  • Growth-Oriented

 

Check us out:

https://www.instagram.com/genlyleads/

www.genly.com


 

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Please send resume to [email protected] with subject line "Built In LA Job Posting"
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Technology we use

  • Engineering
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Location

Our office is in the heart of Santa Monica, overlooking the bustling 3rd St Promenade and just a few blocks down from the Pacific views on Ocean Ave.

An Insider's view of Genly

What’s the vibe like in the office?

Joining Genly is like joining a fun, friendly Brady Bunch family. With an emphasis on camaraderie and gratitude Genly has a great office vibe, so everyone looks forward to both work and social events (like volunteering, bowling, laser tag, weekly pool tournaments, Tuesday & Friday company lunches, and much more)!

Ari

Director of Business Development

What makes someone successful on your team?

Curiosity and passion. We are a small team and everybody brings their own energy to the office. If you exude passion about your work and are curious in how you can add value wherever possible, you'll be successful at Genly.

Geoff

Product Manager + Designer

What is your vision for the company?

Genly is automating online marketing. Our mission is to simplify the technical side of sophisticated digital campaign creation (i.e. setting up pixels, tag managers, etc) and empower marketers to focus on what they love: creating powerful messages. I see every marketer in this country coming to work and using Genly to help grow their business.

Jenny

VP Strategy + Client Success

How do you make yourself accessible to the rest of the team?

Most development departments have a stigma of being closed off to other employees. From the day I joined, I tried to overcome this by setting up weekly meetings with other depts. We’ve outgrown the need for these meetings, but I never pass up an opportunity to remind everyone that their opinion is welcome & necessary for product growth & progress.

Andrew

CTO

What are Genly Perks + Benefits

Culture
Friends outside of work
Eat lunch together
Daily stand up
Open door policy
Open office floor plan
Health Insurance & Wellness Benefits
Dental Benefits
Vision Benefits
Health Insurance Benefits
Vacation & Time Off Benefits
Generous PTO
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Company Outings
Genly hosts monthly company outings such as happy hours, bowling nights, VR, hikes and more.
Stocked Kitchen
Some Meals Provided
Team gets free catered lunches on Tuesdays and Fridays
Parking
We offer employees Paid on-site garage parking.
Professional Development Benefits
Lunch and learns
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Please send resume to [email protected] with subject line "Built In LA Job Posting"
Apply now
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