Reports To:  Marketing Director & Chief Creative Officer
Job Type:  Part-Time (Temporary - 3 months)
Location:  Santa Monica, CA

This is an exciting opportunity to join Gooding & Company’s growing, dedicated and dynamic team, which works together to present the finest antique, classic, sports, and racing cars for sale via online auction. The Digital Marketing Specialist is responsible for developing, implementing, and managing digital campaigns to promote auction and private sale content and general brand awareness across the company’s social media channels and paid online placements. Operating within a lean and nimble marketing team, the Digital Marketing Specialist will also work closely with other team members as needed on a variety of content creation projects across print, digital, and video.

Please note this is a part-time, temporary position for three months.

Key Responsibilities:

• Manage ongoing marketing calendar for email and social media
• Manage the company’s social media channels, including new campaign development, content creation, and engaging with users on a regular basis
• Manage Google Ad account, including the setup of new display & search campaigns and managing the performance of existing ad groups
• Manage the company’s Google Analytics, leveraging statistics for future marketing efforts
• Create and monitor paid Facebook advertising
• Provide monthly reports on campaign performance and engagement
• Liaise with graphic designer for artwork needs related to social media and paid advertising
• Write and edit copy for corporate and marketing materials as needed

Requirements:

• Bachelor’s degree in Marketing, Communications, or related field
• Excellent written communication and copywriting experience
• Deep understanding of Google Analytics and Google Ad display & search campaigns
• Outstanding attention to detail
• Strong organization skills
• Experience in social media paid advertising and content creation for a luxury brand preferred
• Proficiency in Microsoft Office (Word, Excel, PowerPoint) and G Suite Apps (Drive, Docs, Sheets)
• Skilled at multitasking and willingness to shift priorities to pitch in wherever needed
• Able to collaborate with a team or work alone with minimal supervision