Consumer Communications Manager

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Tinder brings people together. With tens of millions of members and a presence in nearly every country on earth, our reach is expansive — and we’re rapidly growing. There’s never been a more exciting time to be at Tinder. Our new Product Leadership is driving an innovation roadmap and our new Chief Marketing Officer is expanding our marketing presence around the world. And the global communications team is expanding and up-leveling its work with the arrival of our new Chief Communications Officer. Tinder is on a course to revolutionize the way young people meet and connect today, if you want to be a part of that… keep reading.

The Role

We are looking for a dynamic communications professional with a strong understanding of the media ecosystem across the United States with a solid background in consumer communications. In addition, a deep understanding of the cultural nuances among youth culture in the US is important. The candidate will be a member of a seasoned group of professionals helping to shape and tell the story of Tinder as a company, product and brand. They will report to the Director of Consumer Communications and Media Relations in the Los Angeles HQ office. The role requires strong cross-functional interactions with teams based across the US. This is a US-focused role with some international work. 

This person should have a passion for the Tinder brand and must be an independent thinker and a self-starter with the ability to manage several projects at once with a high level of detail and creativity. Of particular interest are candidates with a background in technology, entertainment or lifestyle sectors and those who are used to working in an environment that requires agility, selflessness and the ability to think globally. Candidates who have experience developing communications strategies for a young, consumer-focused brand are also of interest. 

In this role you will:

  • Be the master of media relations. You’ll manage, cultivate, develop and grow media relations day-to-day in partnership with our agencies (that you’ll also manage day-to-day). 
  • Be the team’s marquee data storyteller. You’ll be working closely with our data analytics team to understand what behavioral and engagement data drives a compelling story that both press and Gen Z consumers care about. 
  • Develop and run consumer PR campaigns that drive a news cycle around Tinder. 
  • Manage budgets and workbacks. You will ruthlessly drive timelines and alignment cross functionally. 
  • Take a “comms idea” and work in partnership with business development, influencer marketers, integrated marketers, social media strategists and insight analysts to build a 360 campaign.
  • Develop a strategy around creating communications assets that are visually compelling and can tell the same story that words do. 

Most of this applies to you:

  • You have at least 5-8 years of experience in consumer communications, in lifestyle, tech or entertainment sector (agency experience is a plus - we care more about your experience vs. the number of years under your belt),
  • You have a passion for all things internet culture & Gen Z (you know the latest TikTok challenges and YouTubers),
  • You can name drop which journalists you are on a text-based relationship with and who follow you back on Twitter. You have a strong roster of media relationships and contacts and have a strong curiosity to build relationships with new contacts and can do it with great ease,
  • You move with influence but you’re also willing to get into the weeds, meaning you flourish in a 'hands-on' role, adding value at different levels.
  • You have a strong bias-to-action, are adept and agile on changing course and used to getting things done on short timeframes.
  • You’re a strategic thinker, nimble and creative problem solver, an inspiring leader, a team player, and an excellent writer/communicator.
  • You “get” social and what makes a story travel.
  • You are confident and creative in writing, capable of crafting everything from executive messaging to consumer-facing newsletters, press releases and everything in between.
  • You are an independent thinker, clearly have a point of view and are willing to hear others out when they disagree.
  • You have a keen ability to think innovatively and connect the dots where others cannot.
  • You share the point of view that one great person on the team is more valuable than 3 to 5 OK people---and want to be that great person.
  • You are pragmatic, organized and detailed. You ultimately have a solid capacity to both think and 'do'. 
  • You would consider yourself a smart minimalist. You know how to keep things simple. You know that communications can be made complex---and will resist and prevent that. You do not need or desire big budgets for big results. 

As part of our team, you’ll enjoy:

· The hustle of a startup with the impact of a global business

· Tremendous opportunity to seek some of the industry’s most exciting problems

· Working with an outstanding team of creative, fun and highly motivated people

· Comprehensive health coverage, competitive salary, and 401(k) match

· Daily catered lunches, an endless supply of refreshments, basketball court, fitness classes, and social events

· A modern, uplifting work environment in an ideal location

At Tinder, we don’t just accept difference — we celebrate it, we support it, and we thrive on it for the benefit of our employees, our products, and our community. Tinder is proud to be an equal opportunity workplace.

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Location

Tinder has offices in Los Angeles, San Francisco, and Palo Alto.

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