If you are a Search Engine Marketing Expert with PPC experience who enjoys problem solving and can adapt to new technologies, please read on! MatchCraft is looking for a hardworking, self-motivated individual to add immediate value to the Campaign Management team. We offer great benefits and a competitive salary. Core responsibilities surround analysis and optimization of our top national and international clients consisting of thousands of paid search campaigns.  

We have clients in many markets inclusive of LATAM, due to client requirements, this role requires fluent Spanish language skills.  

Responsibilities:

The campaign manager will work closely with senior members of the Client Relations and Taxonomy teams. Responsibilities will include, but are not limited to:

• Day-to-day analysis and campaign optimization
• Working knowledge of our platform, bidding technology, and tracking capabilities
• Understanding KPI’s and reporting in order to deliver to client expectations
• Meticulous attention to detail in maintaining SLA’s and processes
• Ability to research a variety of business verticals, creating keywords, and ad copy
• Clear understanding and effective communication of SEM best practices as they relate to our solution
• Proactive optimization and analysis to improve individual campaigns as well as overall client KPI’s
• Work closely with senior members of the team on reporting, special projects, and tasks when necessary

Competencies:

• Strong analytical thinker
• Moderate to advanced knowledge in setting up and managing AdWords and AdCenter campaigns
• Local PPC experience is desired
• Knowledge of Google Analytics
• A close eye for detail with the ability to see how they fit into the overall picture
• Excellent time management skills and the ability to work efficiently under tight deadlines
• Ability to work well with cross-functional teams
• Comfortable working both independently and in a team-oriented environment
• Experience with paid advertising on Facebook and/or other Social networks is a plus

Qualifications

• Bachelor’s degree required (Marketing, Advertising, Communications majors preferred)
• Minimum of 2+ years in proven SEM experience and 3 years of customer service experience
• Spanish language skills (written and verbal) are required due to role requirements and client-base
• Must be extremely proficient with Excel and PowerPoint
• Search or Facebook experience strongly preferred
• Google Adwords and Analytics Certification required  or ability to become certified within 30 days
• Experience in digital product delivery

About MatchCraft:

MatchCraft is a global provider of search engine marketing (SEM) technology that enables large-scale sales organizations to provision local SEM solutions for high volumes of small and medium sized businesses. MatchCraft’s mission is to be the best in the world at providing scalable, local marketing solutions online and via mobile devices. The company’s sophisticated technology platform provides a full suite of solutions combined with product, sales, marketing and strategy support for online directories, Yellow Page Publishers, newspapers, and digital agencies.

Founded in 1998, MatchCraft has been a pioneer in local search marketing and has always focused exclusively on delivering solutions through reseller clients, with more than 6,000 sales representatives and local marketing consultants actively selling our products. The company is currently managing campaigns across more than 40 different countries and supporting 23 different languages.

What We Can Offer You

• • Medical, Dental, Vision, Basic life Insurance for all Full-time employees
  • 401(k) + match for all Full-time employees
  • Additional perks and benefits: Continued Education, and Health & Fitness Reimbursement
  • Fun and collaborative environment and team within a competitive and dynamic industry
  • MatchCraft provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics.