The Black Tux is reinventing the formalwear rental experience so guys can show up at their best on the days that matter most. We design and manufacture modern rental suits and tuxedos that actually fit—made of 100% wool, ordered online, and delivered for free.

We’re looking for a Brand Marketing Director to join our team and lead the charge on creatively and effectively introducing future customers to The Black Tux brand. Reporting to the CMO, you’ll be responsible for driving the strategy and execution of brand media campaigns, owned social media channels, PR and communications, experiential marketing and community engagement initiatives. You’ll work closely with other groups within the marketing team like Performance Marketing and Content Marketing, as well as cross-functionally with the Creative, Business Development, and Product teams.

You’re someone who is creative, resourceful, and detail-obsessed. You’re highly in-tune with what’s going on in the world and pop culture, and understand how to effectively integrate our brand into the conversation. Most of all, you’re energized by the prospect of joining a rapidly growing team where you will shape the strategy, roll your sleeves up, and have a significant impact.

What You'll Do

• • Lead the brand marketing, PR and corporate communications, community engagement, experiential marketing, and owned social media functions to build the brand and share the company story
  • Oversee the entire integrated marketing communications process for brand campaigns throughout the year – from brief definition to contract negotiations and campaign execution
  • Manage weekly, monthly, and annual marketing calendars, highlighting critical areas for collaboration with key stakeholders like the Creative, Business Development, and Product teams
  • Manage the annual brand marketing budget and creatively deploy resources to maximize the impact we can have
  • Establish, track and report on key metrics that align with and contribute to broader company goals
  • Collaborate with our Creative team to refine the brand strategy and positioning and develop original campaign concepts that will help generate revenue, cultural buzz, and love for the brand
  • Work with our PR agency to develop and manage a clear activity calendar that leverages our brand positioning and amplifies the cultural narrative

Who You Are

• • 5+ years of experience in a brand marketing role, preferably within a lifestyle or fashion brand
  • Experience leading and managing a team
  • Capable of moving fluidly across strategic, creative, and execution-oriented work
  • Incredibly in-tune with cultural marketing trends in creative, media, digital and social
  • Able to see beyond the obvious and push for brilliant creative ideas – you have a sharp eye and can spot great ideas in a sea of options
  • Excellent communicator who can clearly and concisely convey your thoughts and ideas to any audience in any context
  • A natural leader and mentor - someone people are excited to work with
  • Has an intimate understanding of our customer and how to engage and inspire them
  • Willing to take risks and have conviction for your ideas and beliefs
  • Analytical ability and critical thinking skills to process and make decisions based on data
  • A lifelong learner who’s constantly exploring new things and brimming with curiosity
  • Enjoys being part of a fun, diverse, cross-functional team working toward a common goal

Benefits and Perks

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  • Competitive salary and meaningful equity
  • 401(k)
  • Health, dental and vision coverage
  • Open vacation time policy
  • Parental leave (non-birthing parents included)
  • Fantastic office location just steps from the beach, Santa Monica Pier, and Promenade
  • Free weekly catered lunches
  • Dog-friendly office
  • Free dry cleaning & tailoring services
  • Stocked kitchen & pantry
  • Fun team and company-wide events
  • Free suit and tuxedo rentals (of course!)
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  • We are an equal opportunity employer to all. We interview and hire applicants of all backgrounds, orientations, expressions, and identities.