Ad Operations Specialist — LA

| Greater LA Area
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Responsibilities

Streamline the holistic ad operations process from campaign planning, execution, to reporting and measurement. Manage Ad performance analysis and self-serving ad platform for the newly-set-up platform Campaign Delivery. Monitor campaign delivery to make sure the campaigns reach the target audience, run smoothly, and exceed brands’ expectations; this includes collaborating with teams for creatives, conducting publisher implementation, troubleshooting for trafficking, managing daily ads delivery reports, and escalating to third-party vendors if needed. Client-facing communications. Serve as an important point of contact and support account manager for client communications; own the set-up process, campaign management, and ads execution of several top accounts, while maintaining a high-quality standard for the Ad Operations team to ensure accuracy. Strategic Ads planning. Provide consultation to clients on the correct setup of campaigns, tagging, targeting, and the use of mobile app, social video and ad technologies to meet clients’ needs. Cross-team collaboration. Support Brand Strategists, Account Managers, Brand Partnership Managers, in collaboration with new partner measurement feasibility, management of new partners requests, testings, and ads performance optimization. Measurement and Analytics. Responsible for conducting analysis and measurement on ads performance through data, providing insights on ads effects, target audience, media planning, and offering recommendations for optimization on brand objectives

Qualifications

-5+years ad operations experience -Bachelor’s Degree in related fields -Previous experience in digital media, advertising, marketing, Internet, and technology in agencies -Familiar with paid media campaigns -Experience with clients or agencies -Strong analytical skills and data-driven mindset -Hands-on experience with third-party ad serving preferred Strong communication skills with a collaborative spirit in cross-team communication globally and cross-culturally. -A can-doer and go-getter, possess a positive attitude and a strong desire to get things done -Flexibility & ability to work in a fast-paced and dynamic environment

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An Insider's view of TikTok

What’s the vibe like in the office?

In Los Angeles, our office building is always buzzing with activity and conversation. The office has a large communal space for meals and all team meetings. It is designed to inspire creativity and you can see this reflected throughout the building's design.

Lindsey

Employer Branding

How do you collaborate with other teams in the company?

I lead our college marketing efforts from our college ambassadors to campus events and partnerships. Just like other departments, I have the honor of collaborating with many teams across TikTok. I work with teams across the company to host events, run in-app campaigns, to promote through social media, and more. Teamwork makes the dream work!

Kayla

Brand Marketing Manager

How has your career grown since starting at the company?

My first role was in Business Development, where I helped media publishers get ramped up and familiar with TikTok. Since then I've been able to support our rebranding efforts, build processes to improve communication between our global teams and launch features used by millions of users.

Michael

Operations

What are TikTok Perks + Benefits

Culture
Volunteer in local community
Partners with Nonprofits
More on our global initiative, TikTok for Good, here: https://www.tiktok.com/forgood
Eat lunch together
Team owned deliverables
Open office floor plan
Diversity
Dedicated Diversity/Inclusion Staff
Unconscious bias training
Diversity manifesto
Someone's primary function is managing the company’s diversity and inclusion initiatives
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Onsite Gym
Retirement & Stock Options Benefits
401(K) Matching
Performance Bonus
Vacation & Time Off Benefits
Generous PTO
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Free Daily Meals
Stocked Kitchen
Parking
We offer employees Free on-site garage parking.
Pet Friendly
Acme Co.'s pet policy is dog friendly daily.
Fitness Subsidies
Professional Development Benefits
Lunch and learns
Online course subscriptions available
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