Marketing Web Operations Manager

Responsibilities:

• Website Operations & Optimization
• Own day-to-day management of our HubSpot website, ensuring uptime, security, scalability, and compliance.
• Partner with IT, Product, and Marketing teams to manage the web roadmap and backlog, contributing to strategy, planning, and execution.
• Oversee all stages of website improvements, from content entry to design enhancements, development, technical SEO, and QA, managing handoffs and upholding standards at every step.
• Act as the main SME and advocate for all things web, serving as a liaison with stakeholders and team members across the business.
• Manage integrations between HubSpot and other core systems (Salesforce, Google Analytics, etc.).
• Collaborate with SEO/Content Lead to implement updates, publish, and measure website performance.
• Establish and document website standards and requirements
• Content Management & Development
• Responsible for building new webpages in HubSpot.
• Partner with marketing team to publish and optimize content across web properties.
• Maintain governance over site content for consistency, accuracy, and brand alignment.
• Technical Performance & Site Health
• Ensure site performance meets standards for page speed, Core Web Vitals, and overall user experience.
• Collaborate with developers to troubleshoot issues and implement technical improvements.
• Maintain accessibility compliance and audit the site regularly for errors, broken links, or security gaps.
• Oversee site maintenance, plugin updates, and ensure the back end is technically sound, aligned with best practices.
• Evaluate web-specific martech stack: Are we maximizing existing tools? Are there better options to meet our needs? Are plugins current and valuable?
• Measurement & Analytics
• Own holistic web reporting and dashboards.
• Analyze site data to provide optimization opportunities, insights, and actionable recommendations.
• Tell the “story” of site performance and visitor behavior in a way that drives decision-making.
• Evaluate ROI and effectiveness of updates within a continuous improvement model.
• Monitor key site health metrics (speed, load time, uptime) and drive enhancements.
• Project Management (Marketing-Wide Initiatives)
• Lead project management for Tier-1 marketing initiatives (e.g., website rebuilds, product launches, analyst relations, major events).
• Develop timelines, milestones, and accountability frameworks across cross-functional teams.
• Keep stakeholders aligned, spanning marketing, product, IT, sales, and external vendors.
• Standardize processes for project tracking, reporting, and accountability.
• Maintain centralized dashboards and provide regular updates to leadership.

Requirements:

• 7+ years of experience in digital marketing operations, website management, or project management (HubSpot CMS, Monday.com experience strongly preferred).
• Proven success owning and optimizing large-scale B2B websites, ideally integrated with Salesforce and HubSpot.
• Strong technical understanding of web systems, security protocols, SEO, analytics, and integrations.
• Excellent organizational and communication skills — you keep projects moving and stakeholders aligned.
• Experience managing vendors, agencies, and internal partners in a matrixed environment.
• A “builder” mindset: you thrive on creating structure, improving processes, and scaling systems.
• PMP, Agile, or related project management certification a plus.

Why Cyderes?

• At Cyderes, we’re building a world-class growth marketing engine to match our mission: helping organizations be Everyday Ready™ through identity-first security operations. This role is a critical part of that mission — owning the digital infrastructure that fuels our growth and ensuring our most important marketing initiatives succeed. You’ll get to work alongside a driven, collaborative team, with exposure to high-visibility projects that impact the entire company.