The Marketing Operations & Intelligence Manager will oversee campaign execution, optimize lead processes, evaluate marketing tools, automate tasks, and provide actionable insights to enhance customer engagement.
Join the Future of Supply Chain Intelligence — Powered by Agentic AI
At Resilinc, we’re not just solving supply chain problems — we’re pioneering the intelligent, autonomous systems that will define its future. Our cutting-edge Agentic AI enables global enterprises to predict disruptions, assess impact instantly, and take real-time action — before operations are even touched. Recognized as a Leader in the 2025 Gartner® Magic Quadrant™ for Supply Chain Risk Management, we are trusted by marquee clients across life sciences, aerospace, high tech, and automotive to protect what matters most — from factory floors to patient care.
But the real power behind Resilinc? Our people. We’re a fully remote, mission-led team making sure life-saving products and critical goods get where they’re needed, fast. We offer the chance to do meaningful work in a collaborative, empowering culture—where you can be an agent of change. Join us to tackle critical global challenges through high-impact work that matters.
Resilinc | Innovation with Purpose. Intelligence with Impact.
Resilinc is looking for a Marketing Operations & Intelligence Manager who thrives on strategy, data, and innovation. In this high-impact role, you’ll own the development and execution of scalable marketing processes that power brand visibility, fuel pipeline growth, and supercharge customer engagement. We’re looking for a metrics-obsessed operator who has successfully delivered actionable insights across marketing programs and campaigns.
What You Will Do
Campaign Execution and Funnel Performance
- Own technical execution of campaign infrastructure (playbook and oversight of build, QA, deploy in Marketo and Salesforce) for demand gen programs
- Optimize lead routing, scoring, and SLAs across marketing funnel stages
- Standardize campaign attribution modeling and performance reporting aligned to pipeline KPIs
- Support self-service trial orchestration and lifecycle flow (SCWatch and Agentic AI modules over time). Partner with Product to track trial signups, usage signals, and conversion metrics
AI-First Marketing Tools
- Evaluate and evolve marketing tools (Marketo, Salesforce, 6sense, ZoomInfo, GA4, Power BI) in collaboration with technical team to support AI-driven demand workflows, personalization, and real-time performance intelligence
- Build executive dashboards and OKR tracking for the CMO including campaign and channel ROI, adoption of new platform packaging, partner enablement, etc.
- Support Board and Executive reporting cycles, as well as weekly reporting across the team
- Partner with Product and Sales Ops to integrate agentic AI capabilities into campaign flows and digital engagement (e.g., 6sense, ZoomInfo, etc)
Efficiency and Enablement
- Automate manual tasks using AI-enabled tools for audience segmentation, persona scoring, and performance prediction.
- Identify and resolve friction points across campaign development, launch, and measurement.
- Create a campaign enablement playbook for demand, partner, and customer marketing teams including base documentation and templates.
What You Will Bring
- A bachelor's degree in marketing, business, or a related field; MBA or other advanced degrees preferred
- 3+ years of experience in marketing operations
- Proven ability in using AI-enabled tools to automate tasks and build workflows
- Proficiency in Salesforce CRM, marketing automation platforms (i.e.Marketo), data enrichment platforms (i.e. ZoomInfo), account-based marketing platforms (i.e.6sense), website CMS tools (i.e. WordPress), and analytics tools (i.e. Google Analytics, Google Tag Manager, Power BI)
- Strong analytical and problem-solving skills, with the ability to translate data into actionable insights. BI related experience is a plus
- Excellent communication and project management skills, with the ability to work effectively with cross-functional teams and external vendors
What Will Make You Stand Out
- You have successfully evaluated and optimized complex MarTech stacks, integrating AI technologies to enhance automation, data accuracy, and campaign performance.
- You have developed and optimized engagement programs for free-trial environments, driving product signups and delivering actionable customer insights.
Why You Will Love It Here
- Build from the ground up: Shape and scale core marketing ops processes
- AI-driven work: Lead integration of cutting-edge, AI-enabled marketing tools.
- Strategic exposure: Collaborate directly with Product, Sales Ops, and execs.
- Data-focused: Own analytics, reporting, and performance insights.
- Mission-driven: Contribute to global supply chain resilience and impact.
What's in it for you?
At Resilinc, we’re fully remote, with plenty of opportunities to connect in person. We provide a culture where ownership, purpose, technical growth and a voice in shaping impactful technology are at our core. Oh, and the perks? Full-stack benefits for health, wealth and wellbeing to keep you thriving. Hit up your talent acquisition contact for a location-specific FAQ.
Curious to know more about us? Dive in at www.resilinc.ai
If you are a person with a disability needing assistance with the application process please contact [email protected].
Top Skills
6Sense
Ga4
Google Analytics
Google Tag Manager
Marketo
Power BI
Salesforce
Wordpress
Zoominfo
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