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Director, Digital Investment

| Greater LA Area

ABOUT YOUR ROLE:

The Digital Investment Director is responsible for managing and executing digital buying/negotiating activities associated with one or more assigned accounts. You will provide oversight and management of spending across major sites and publishers while monitoring client budgets and adherence to KPI's. You will lead by example while managing and coaching a team comprised of Digital Investment Buyers/AMD/Supervisors.


YOUR IMPACT:

  • Coordinate spending across major sites/publishers in conjunction with Digital Planning teams
  • Integrate Digital Investment team within Digital planning teams to help centrally manage negotiations/ rate tracking/planning costs/benchmarking/budget management of assigned account(s)
  • Work with the team to oversee vendor RFP selection and tactical buy approval
  • Oversee team in negotiating digital programs and rates for clients
  • Build rate cards for client if they don't already exist via GroupM
  • Manage all digital savings against agreed upon methodology and goal - create savings documents and ensure all savings is delivered in a timely manner and meets goals
  • Ensure team demonstrates better pricing, efficiencies, and impact by consolidating buys across sites, MediaCom, & GroupM
  • Coordinate and consolidate media spending across clients for sites/publishers in conjunction with Digital Planning teams within investment templates
  • Meet with vendors on an ongoing basis and provide updates and/or recommendations
  • Keep current on digital innovations, ad models and technologies
  • Investigate, interpret, understand, and provide marketplace condition updates
  • Establish investment best practices (intelligence / arbitrage), spend trends (video, display, mobile, etc.), benchmarking and set market
  • Educate media teams on the media planning/investment process
  • Enforce key investment tenets around KPI's / substitutability
  • Help client teams manage programmatic and video team relationship
  • Follow up in real time on client team requests, key awareness of client deadlines
  • Documenting and communicating milestones, deliverable and decision points, either with client teams or directly with clients
  • Maintain strong media and technology vendor relationships and act as a resource for industry data and trends
  • Ensure compliance and maintenance of all Data Base (DB) activities
  • Handle issue resolution, recommend process improvements, and oversee client budget in conjunction with Digital Planning teams
  • Create POVs
  • Work in partnership with analytics team to manage reporting deliverables and interpret data to provide client insights
  • Other responsibilities as assigned


YOUR PEOPLE SKILLS:

  • Lead by example to develop, motivate and coach a team
  • Participate in the recruitment and selection of junior staff
  • Ensure all direct reports become an expert in the skills and organizational savvy required for advancement
  • Ability to train and inspire people and foster a strong, cohesive working team by giving proper, thorough, and timely feedback

YOUR SKILLS AND ABILITIES:

  • Self-starter, capable of setting goals and reporting progress against them
  • Exceptional ability to use data to solve problems and understand campaign performance; analytical thinker and processor
  • Solid understanding of online metrics and strong negotiating skills
  • Strong presenter and communicator, able to develop powerful presentations, POV's and articulate in a confident manner
  • Account management, including demonstrated excellence in a multi-tasking, fast paced environment with an ability to manage and prioritize multiple projects
  • Data analysis in Excel, including Pivot Tables and basic statistics; experience with Ad Relevance, @plan and Media Matrix
  • Demonstrated critical thinking and problem-solving abilities
  • Strong business acumen with demonstrated ability to be forward thinking and innovative while understanding client needs

YOUR QUALIFICATIONS:

  • Bachelor's Degree in Marketing, Advertising, Communications, Engineering or Mathematics preferred; Master's Degree a plus
  • Minimum 8-10+ years previous digital planning experience


ABOUT MEDIACOM:

Welcome innovators, initiative takers and instigators.

 

We are 8,500 of the world's leading media communications specialists, in 125 offices, across 100 countries.

We have a global client roster that's the envy of our peers. Adidas, Coca-Cola, Mars, P&G, PSA, Richemont, Shell and Sony to name but a few.

 

We help brands unlock growth through media. We do this using our Systems Thinking approach to data, technology and creativity and design communication strategies that build brands and generate sales. We're part of WPP, the world's largest marketing communications services group, which gives us access to the richest data sets and most robust benchmarks in the business.

 

All this has helped us become the first network to hold the big six Media Network of the Year titles concurrently. But the real secret to our success is simple (and not really a secret). It's our People First, Better Results philosophy.

 

We know that when we invest in our people, we'll deliver better results not only for them, but also for our clients. We also know that talent comes in all shapes, sizes, genders and ethnicities. That's why our agencies are open environments that celebrate difference.

 

Do you want to work with smart, creative, enthusiastic people? So do we. Welcome to MediaCom.

 

 

GroupM and all its affiliates embrace and celebrate diversity, inclusivity, and equal opportunity.We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. We are a worldwide media agency network that represents global clients. The more inclusive we are, the more great work we can create together.

 

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Location

Playa Vista is conveniently located between Marina Del Rey and Culver City. Lush greenery, hammocks and a range of food trucks for lunch or a snack.

An Insider's view of MediaCom

What's something quirky about your company?

Spontaneous stretch sessions in the middle of the day, basketball challenges when an afternoon break is needed, and the cutest office dogs that you’ve ever seen. One employee even set up a game of chess at her desk for people to pass by and make a move! We all look forward to coming to work - the little personal touches make a big difference.

Willie

Human Resources Business Partner

What does your typical day look like?

My role straddles both strategic and tactical planning as well as the management of partner and client relationships. My day consists of project management with my team to ensure we are meeting client deadlines - campaign planning and implementation, tactical recommendations, reporting, pacing and billing... with some breaks for yoga in between!

Theresa

Senior Associate, Digital Investment

What does career growth look like on your team?

We define what career growth means for each team member. At the beginning, growth comes in developing knowledge base and technical skills. The more senior you get, the emphasis is on new responsibilities and developing leadership skills. Collectively, we map out a growth plan tailored to their professional goals.

Seow Leng

Managing Partner

What is your vision for the company?

The vision for MediaCom LA is to be a ‘compass’ for our global network. We are applying some of the thinking and skills of the tech industry to our agency business, hoping to fundamentally advance the agency model by developing operational advantages that MediaCom will replicate globally.

Mark

Managing Director

What are MediaCom Perks + Benefits

Culture
Friends outside of work
Eat lunch together
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Diversity
Dedicated Diversity/Inclusion Staff
Highly diverse management team
Someone's primary function is managing the company's diversity and inclusion initiatives
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Onsite Gym
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Child Care & Parental Leave Benefits
Child Care Benefits
MediaCom provides Backup child care assistance.
Generous Parental Leave
Flexible Work Schedule
MediaCom provides employees with a flexible work schedule that includes Core hours, Flexible start and end times.
Remote Work Program
Family Medical Leave
Return-to-work program post parental leave
Vacation & Time Off Benefits
Generous PTO
Paid Holidays
Paid Sick Days
Employees receive 10 hours per year of paid sick leave.
Perks & Discounts
Casual Dress
Stocked Kitchen
Parking
We offer employees Free on-site garage parking.
Pet Friendly
MediaCom LA's pet policy is dog friendly daily.
Relocation Assistance
Professional Development Benefits
Tuition Reimbursement
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