Field Marketing Director - Strategic Accounts (Remote)

| Remote
Employer Provided Salary: 130,000-225,000 Annually
Salary data is provided by the employer. Please note this is not a guarantee of compensation.
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#WeAreCrowdStrike and our mission is to stop breaches. As a global leader in cybersecurity, our team changed the game. Since our inception, our market leading cloud-native platform has offered unparalleled protection against the most sophisticated cyberattacks. We're looking for people with limitless passion, a relentless focus on innovation and a fanatical commitment to the customer to join us in shaping the future of cybersecurity. Consistently recognized as a top workplace, CrowdStrike is committed to cultivating an inclusive, remote-first culture that offers people the autonomy and flexibility to balance the needs of work and life while taking their career to the next level. Interested in working for a company that sets the standard and leads with integrity? Join us on a mission that matters - one team, one fight.
About the Role:
The Field Marketing Director, Strategic Accounts is in charge of leading our marketing efforts for global and major accounts. As a successful hire, you will be an integral part of the Marketing and Sales teams, planning and coordinating marketing efforts for our most strategic accounts, communicating the marketing plans to those involved, and building awareness and positioning for our company's solutions. You will also be working closely with our sales leadership to develop strategies that will help us maximize profits and market share.
The successful candidate should be able to demonstrate excellent strategic planning skills. He/she is also expected to execute marketing initiatives flawlessly and must demonstrate instances where he/she has a proven ability to successfully grow a business. Naturally, the candidate needs to have excellent organizational skills and the ability to effectively collaborate and communicate with key stakeholders within CrowdStrike.
This is a very exciting time for CrowdStrike as we consolidate our position in Americas markets. This key role has remarkable potential for both the company and the successful candidate.
What You'll Do:

  • Lead the development of strategic, account based marketing plans to build pipeline and drive revenue goals in our Majors account segment
  • Collaborate with the business team to uncover insights and strategies to develop and implement marketing and branding strategies for new and existing products, internally and externally
  • Oversee the implementation of the marketing strategy, creating and executing tailored programs including bespoke in-person/virtual seminars, industry events, meeting maker programs, thought leadership, executive conferences & roundtables
  • Partner cross-functionally to deliver comprehensive portfolio of account specific marketing programs across campaigns, digital and events to help meet and exceed targets
  • Collaborate effectively with regional enterprise field marketing managers to ensure cohesive and jointly leveraged efforts
  • Track lead flow from campaign response through to pipeline generation, and collaborate with Sales Development to improve conversion metrics and beat goals
  • Identify new business opportunities and continually review changes to the market, customer trends and the activities of competitors, adjusting the marketing plan if necessary
  • Provide tools and materials to enable the sales team to function effectively
  • Manage and measure marketing campaign costs, reporting on the effectiveness using pre-determined KPIs
  • Utilize data for marketing campaigns, interrogating the organization's databases and external data
  • Cooperate with our global team to provide Americas input for market research studies
  • Negotiate with media agencies and secure agreements on the production of promotional materials

What You'll Need:

  • 15+ years combined marketing experience including field, digital, and campaign marketing
  • Must have demonstrable regional marketing experience supporting field sales organizations and channel partners
  • Must have proven experience in growing a business by translating sales goals into credible marketing plans
  • Must possess skills in database marketing and growing a prospect database
  • Must be able to demonstrate an understanding in the different cultural dynamics across the North America region
  • Skills in digital marketing and related forms of online engagement including progressive profiling and lead nurturing
  • Must possess budget management and forecasting skills
  • Excellent collaboration skills in working cross-functionally with sales organization, corporate marketing, peers and channel teams. We are looking for a great communicator with good presentation skills
  • Excellent organizational and project management skills: lead cross-functional teams to deliver programs, manage multiple projects simultaneously, work on tight deadlines and keep all programs on schedule
  • Experience in attending sales calls and Quarterly Business Reviews (QBRs) for the regions supported
  • Must demonstrate experience in managing and negotiating vendor contracts
  • Experience in tracking and measuring marketing events, programs and metrics

Bonus Points:

  • Experience in the fast-paced cybersecurity industry
  • An interest and understanding of Formula One hospitality is advantageous

Benefits of Working at CrowdStrike:

  • Remote-first culture
  • Market leader in compensation and equity awards
  • Competitive vacation and flexible working arrangements
  • Comprehensive and inclusive health benefits
  • Physical and mental wellness programs
  • Paid parental leave, including adoption
  • A variety of professional development and mentorship opportunities
  • Offices with stocked kitchens when you need to fuel innovation and collaboration

We are committed to fostering a culture of belonging where everyone feels seen, heard, valued for who they are and empowered to succeed. Our approach to cultivating a diverse, equitable, and inclusive culture is rooted in listening, learning and collective action. By embracing the diversity of our people, we achieve our best work and fuel innovation - generating the best possible outcomes for our customers and the communities they serve.
CrowdStrike is committed to maintaining an environment of Equal Opportunity and Affirmative Action. If you need reasonable accommodation to access the information provided on this website, please contact [email protected] , for further assistance.
CrowdStrike participates in the E-Verify program.
Notice of E-Verify Participation
Right to Work
CrowdStrike, Inc. is committed to fair and equitable compensation practices. The base salary range for this position in the U.S. is $150,000 - $240,000 per year + variable/incentive compensation + equity + benefits. A candidate's salary is determined by various factors including, but not limited to, relevant work experience, skills, certifications and location.
Expected Close Date of Job Posting is:05-13-2024

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Technology we use

  • Engineering
  • Sales & Marketing
    • GolangLanguages
    • PythonLanguages
    • KafkaFrameworks
    • KubernetesFrameworks
    • CassandraDatabases
    • ElasticsearchDatabases
    • RedisDatabases
    • AWS (Amazon Web Services)Services
    • SalesforceCRM


15440 Laguna Canyon Rd, Irvine, CA 92618

What are CrowdStrike Perks + Benefits

CrowdStrike Benefits Overview

We offer flexible schedules and the ability to “work from anywhere,” a comprehensive benefits package, health and wellness programs, fully stocked company pantry, company and team events, and commuter benefits. We have an official mentorship program and many other professional development programs available to all employees. We offer free webinars on everything from financial wellness and mental health to sessions with coaching experts and speakers on topics related to diversity, equity & inclusion. We also offer our people the chance to work on passion projects and innovation during our annual “Think Week” as well as peer recognition and reward programs like Team Bravo award for cross-functional collaboration and Hero award for those who embody our core values and live our culture.

Volunteer in local community
CrowdStrike supports employees in charitable efforts and community service for charities and causes important to the local team.
Open door policy
OKR operational model
Team based strategic planning
Open office floor plan
Employee resource groups
Hybrid work model
Flexible work schedule
Remote work program
Dedicated diversity and inclusion staff
Mandated unconscious bias training
Diversity employee resource groups
Hiring practices that promote diversity
Health Insurance + Wellness
Flexible Spending Account (FSA)
Disability insurance
Dental insurance
Vision insurance
Health insurance
Life insurance
Wellness programs
Mental health benefits
Financial & Retirement
Competitive 401(k) plan.
401(K) matching
Company equity
RSU's are available as part of employee compensation.
Employee stock purchase plan
Performance bonus
Charitable contribution matching
Child Care & Parental Leave
Generous parental leave
CrowdStrike provides 12 weeks of parental leave for the primary caregiver and 8 weeks leave for the secondary care giver.
Family medical leave
Adoption Assistance
Return-to-work program post parental leave
Company sponsored family events
Vacation + Time Off
Unlimited vacation policy
Generous PTO
Paid volunteer time
Paid holidays
Paid sick days
Flexible time off
Office Perks
Commuter benefits
We offer pre-tax commuter benefits.
Company-sponsored outings
Free snacks and drinks
Some meals provided
Company-sponsored happy hours
Relocation assistance
Professional Development
Job training & conferences
Lunch and learns
Promote from within
Mentorship program
Continuing education available during work hours
Online course subscriptions available

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