DRINKS is a top-five US Direct to Consumer (DTC) marketing technology company that manages wine brands. The Company is led by an entrepreneurial team of marketing technology, data science, DTC, and M&A experts with several successful exits. DRINKS operates in a compelling market: a $62B industry virtually untouched by the Internet, though that is now changing quickly.

To help us build the next generation of online and mobile wine stores that will be used by tens of millions of people, we’re on a relentless hunt for a superb Email Marketing Manager who shares our passion for building cutting-edge experiences to transform how people buy wine.

Responsibilities

• Manage development and execution of daily email marketing plans, working closely with internal stakeholders and external partners
• Monitoring deliverability and overall account reputation to ensure messages are being delivered to the inbox and provide regular reporting
• Assisting with implementing reporting (monthly/campaign) and testing strategies with other data extraction, reporting, and analytical tools (i.e. Google Analytics & Tableau)
• Conducting deployment check tests to ensure that links, images, subject lines, mailings, and lists function properly
• Gathering and analyzing data from a variety of sources to make intelligent, informed recommendations and decisions on email marketing plans and investment
• Manage internal teams for successful and timely program implementation
• Ensure compliance with CAN-SPAM regulations
• Lots of other things that come up in a high growth startup!

Qualifications

• 4-8 years of email marketing experience
• Hands-on experience with Oracle Responsys strongly preferred
• Strong knowledge of email marketing trends, best practices, and HTML
• Knowledge of A/B test strategies, multivariate test strategies, and test planning.
• Solid MS Office skills, especially Excel (pivot tables, v-lookups, etc.)
• Familiarity with automation systems, CRM systems, and web analytics (Google Analytics) is preferred
• Ability to seamlessly work with all departments within the company
• Well organized and ability to multitask
• Experienced with Microsoft suite in a PC environment
• Basic familiarity with Adobe Photoshop
• Excited to work in a fast-paced, rapidly growing business
• Able to work full-time in our Beverly Hills office
• Bachelor's degree in Marketing or Business preferred
• Nice to have: a love of wine!

Benefits:

Complete benefit packaging including an unlimited vacation plan, generous healthcare plan, dental insurance, vision insurance, life insurance, short and long-term disability insurance, and covered garage parking. Plus, we cater lunch weekly, host wine tastings, and provide leading-edge technology tools