Creative Director
ABOUT US
Car repair delivered | A new way to repair your car in your driveway or at our shop
Backed by Daimler AG, RepairSmith provides the most convenient car repair and maintenance. For the first time, car owners can choose to get their repair delivered to their driveway or drop it off at our shop. We deliver an upfront price, online booking, after-hours support, and a full warranty.
Our delivery mechanics are committed to customer satisfaction to deliver an exceptional experience for car owners in their driveway. Our certified shops are 4+ star rated and fully vetted on-site by our team. We stand behind all work, delivery and drop off, with a 12-month / 12,000-mile warranty.
THE JOB:
RepairSmith is looking for a Creative Director, Brand & Campaigns to join RepairSmith’s Marketing team. This position is a contract role at RepairSmith’s headquarters in El Segundo, with the potential for a full-time role.
WE WILL DEPEND ON THIS PERSON TO:
- Build a modern and memorable visual brand identity to bring RepairSmith’s core positioning and value propositions to life. This work will take the form of building a comprehensive brand style guide and implementing this style across online and offline marketing channels.
- Develop and design brand campaigns that bring together creative assets in a cohesive manner across online and offline marketing channels.
- Lead creative direction and execution of projects including photography and video shoots, spokesperson campaigns, etc., in support of brand awareness and customer acquisition campaigns.
- Evolve the RepairSmith visual brand identify over time in alignment with learnings from test campaigns.
- Leverage RepairSmith’s positioning and core values to build a memorable visual identity. Lead the creative process of building a brand identity through mood boards/concept work, creation of new design elements, refinement and creation of design systems.
- Bring boundary-pushing campaign ideas to life to support the growth of RepairSmith in new and existing markets.
- Build storyboards and manage production resources to execute photography and video shoots in alignment with brand vision.
- Manage production designers to produce assets for acquisition channels (direct mail, social media ads, etc.) from core brand guide.
- This is a hands-on role requiring a candidate who can deliver both strategy and execution of assets.
This role will initially lead the development of the RepairSmith brand identity. Subsequently, this role will be a lead strategist in brand campaigns, while simultaneously managing production designers who will develop brand assets for RepairSmith’s online and offline marketing channels.
WHAT YOU BRING:
- Minimum of 10 years as a brand identity designer. Preference for candidates with agency and startup experience.
- Unwavering commitment to strategic and memorable design that conveys a compelling story.
- Ability to design materials for multi-platform campaigns (online and offline assets).
- Experience planning and executing cost-effective the production of cost-effective photography and video assets.
- Strong project management skills to oversee production designers who will scale the output of creative assets that retain brand integrity.
- Collaborative spirit who can work with cross-functional stakeholders.
- Passion for cars is a plus, not a must.
Applicants must submit a resume and portfolio of earned media placements for consideration.
Interviews will take place after resumes have been screened for minimum requirements. Please note that this position is not restricted solely to the responsibilities listed above and that the job scope and responsibilities are subject to change.
REPAIRSMITH, INC. IS AN EQUAL OPPORTUNITY EMPLOYER. ALL QUALIFIED APPLICANTS WILL RECEIVE CONSIDERATION FOR EMPLOYMENT WITHOUT REGARD TO RACE, COLOR, AGE, RELIGION, SEX, NATIONAL ORIGIN, DISABILITY, PROTECTED VETERAN STATUS, OR ANY OTHER CHARACTERISTIC PROTECTED UNDER FEDERAL, STATE OR LOCAL LAW.