Creative Director, Video & Brand (Art)

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At GoodRx, we believe that all Americans should have access to convenient and affordable healthcare. As a nation, we spend about $3.5 trillion annually on our healthcare, but too many Americans struggle to get the care they need, and prices just keep rising. Our marketplaces for prescription medicines and telehealth have helped Americans save $20 billion since 2011. GoodRx is a profitable business funded by top-tier investors; we're based in Santa Monica with additional offices around the country. We're a low-key and tight-knit group that likes to find new ways to fix big problems. If you share our belief that you can do well by doing good, let's talk.

We’re committed to growing and empowering a more inclusive community within our company and industry. That’s why we hire and cultivate diverse teams of the best and brightest from all backgrounds, experiences, and perspectives. We believe that true innovation happens when everyone has room at the table and the tools, resources, and opportunity to excel.

About the Role

We are seeking a talented, conceptual Creative Director(Art) to lead creative across our portfolio of products. You will partner with the Creative Director (Copy) to oversee all aspects of audio, video and brand creative and translate marketing and product strategies into effective, high-performing campaigns that effectively engage targeted audiences, drive consumer acquisition, and maintain consistency across all touch points. The role demands rolling up your sleeve and coming up with great concepts and scripts, flawlessly executing ideas from strategy to delivery, and guiding freelancers and agency partners. This is an exciting opportunity for a highly organized, strategic and visionary creative to make a massive impact.

Responsibilities:

  • Responsible for successful strategic development and creative marketing of our various products, with a special emphasis on design and art direction
  • Take ownership of all audio (podcasts and streaming audio), video (TV, OTT, YouTube and social), and brand initiatives
  • Actively create yourself and lead breakthrough consumer marketing campaigns that connect with our users and tell our story
  • Ensure that GoodRx’s established look and feel is successfully implemented across projects, helping to maintain consistency across all channels
  • Develop a deep understanding of consumer target’s mindsets, attitudes, & behaviors to inform strong creative development
  • Partner with internal teams to develop inspiring, strategic, & effective messaging that drive business growth
  • Lead a nimble team of creatives as well as tap into a network of freelancers and agency partners to deliver effective, world-class creative
  • Guide and give feedback to external partners
  • Understand media channel objectives and goals to ensure optimal ad performance

Skills & Qualifications:

  • 10+ years of relevant art direction experience at an advertising agency or client-side direct-to-consumer creative team, with experience building world-class brands
  • Experience leading and mentoring teams as well as a network of freelancers to tap into when needed
  • An online portfolio that shows strong strategic and creative work, with a special emphasis on video creative and design
  • Expert knowledge of Adobe Creative Suite, specifically Photoshop and Illustrator (After Effects and Premiere a plus)
  • Experience in web services and mobile app marketing is a plus
  • A healthy mix of creative imagination, strategic rigor and business acumen
  • Able to guide and lead great creative work from concept to execution. Not afraid to brainstorm, design, write and craft creative
  • Proficient understanding of performance marketing channels, A/B testing and user acquisition KPIs
  • Driven by details.​ You’re meticulous, thorough, and enjoy being extra-precise
  • An exceptional multitasker.​ You’re quick, organized, and you work with a sense of urgency
  • Can collaborate with team members at all levels to ensure projects are consistent with DM best practices, brand guidelines, compliance and overall project goals

GoodRx is America's healthcare marketplace. The company offers the most comprehensive and accurate resource for affordable prescription medications in the U.S., gathering pricing information from thousands of pharmacies coast to coast, as well as a telehealth marketplace for online doctor visits and lab tests. Since 2011, Americans with and without health insurance have saved $20 billion using GoodRx and 15 million consumers visit goodrx.com each month to find discounts and information related to their healthcare. GoodRx is the #1 most downloaded medical app on the iOS and Android app stores. For more information, visit www.goodrx.com.

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Technology we use

  • Engineering
    • GolangLanguages
    • JavascriptLanguages
    • KotlinLanguages
    • PythonLanguages
    • RLanguages
    • SqlLanguages
    • SwiftLanguages
    • ReactLibraries
    • GraphQLFrameworks
    • KubernetesFrameworks
    • Next.jsFrameworks
    • Node.jsFrameworks
    • React NativeFrameworks
    • MySQLDatabases
    • PostgreSQLDatabases
    • AWS (Amazon Web Services)Services

Location

Our award-winning office space at the Pen Factory in Santa Monica was completed in 2020. We’re right across the street from Bergamot Station, making it an easy ride by metro from across town.

An Insider's view of GoodRx

How would you describe the company’s work-life balance?

GoodRx hires team members we can trust and empower. With thoughtful hiring, we have assembled a team that is inherently self-motivated, driven and doesn't require (or want) micromanagement.

Reena

Vice President, People

What projects are you most excited about?

The GoodRx Above & Beyond Pharmacy Awards. Pharmacy professionals have been the unsung heroes of the pandemic. GoodRx understands how crucial pharmacists are to medication affordability and accessibility. The awards were a cross-functional effort and I'm proud of the work that the team pulled together to amplify the work of pharmacy professionals.

Ellie

Director, HCP Marketing

What does career growth look like on your team?

The Business Intelligence team guides strategy and provides data-driven insights across the entire organization enabling career growth to move at a very fast pace. Opportunities for ownership and impact are plentiful, so those who are intellectually curious and driven have been able to advance quickly in their careers at GoodRx!

Helen

Senior Director, Analytics

What are GoodRx Perks + Benefits

GoodRx Benefits Overview

At GoodRx, we recognize the important role benefits play in helping our employees and their families live healthy, productive lives and plan for the future. That’s why we’re proud to offer a valuable, comprehensive benefits package to advance their physical, financial, and emotional well-being. From robust medical, dental, and vision benefits and access to mental health resources to a matching 401k plan with access to financial advisors, GoodRx offers benefit options to help employees thrive at work, at home and in our community!

Culture
Volunteer in local community
Partners with nonprofits
GoodRx partners with non-profits National Association of Free and Charitable Clinics for Medication Assistant programs and local organizations to organize Community Health Pop-up events
Open door policy
Open office floor plan
Flexible work schedule
Remote work program
Diversity
Hiring practices that promote diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Employees can contribute annually to their FSA and Dependent Care FSA
Disability insurance
Dental insurance
Vision insurance
Health insurance
Life insurance
Wellness programs
Mental health benefits
GoodRx partners with ModernHealth and provides free access to therapy, coaching, and a library of mental health resources
Financial & Retirement
401(K) matching
GoodRx 401(k) retirement plan matches up to 4%, with immediate vesting for matched contributions
Company equity
Performance bonus
Child Care & Parental Leave Benefits
Generous parental leave
GoodRx provides 4 months for the primary parent and 3 months for parent partners
Family medical leave
Vacation & Time Off Benefits
Unlimited vacation policy
Paid holidays
Paid sick days
Office Perks
Commuter benefits
Company-sponsored outings
Free daily meals
Free snacks and drinks
GoodRx has a fully stocked kitchen including unlimited snacks, beverages and an amazing onsite Barista!
Company-sponsored happy hours
Happy Hour every Thursday in our very own Speakeasy Bar!
Onsite office parking
Pet friendly
Recreational clubs
Relocation assistance
Fitness stipend
GoodRx offers a subsidized membership to ClassPass or local gyms TriFit Club in Santa Monica and Fitness SF in San Francisco
Professional Development Benefits
Job training & conferences
Lunch and learns
Promote from within

Additional Perks + Benefits

Working at GoodRx means you can take pride in knowing that your work has a direct and meaningful impact on our users day to day lives. We are disrupting the healthcare space by making prescription drugs accessible and affordable to Americans.

Aside from a great office environment and "perks", the real benefit is working alongside an empowering leadership team, wickedly smart colleagues all while providing a service that helps its customers.

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