Senior Data Analyst, Business Science

| Greater LA Area

 

ABOUT THE TEAM:

Business Science, which encompasses Digital Analytics, is one of the fastest growing fields within MediaCom and focuses on three areas: (1) providing data and analytics services to our clients, (2) developing optimal processes for managing data and performing analytics and (3) innovating in methods and algorithms used for data and analytics. MediaCom Business Science gives clients the power and confidence to make smarter investment decisions. This team supplies a wide range of advanced measurement options to drive business, channel & campaign planning as well as support our teams in developing optimization for clients, helping to set clear action plans for improvement.

 

Business Science is staffed with a team of professionals trained and dedicated to three specific areas: Cross Channel Measurement, Digital Analytics and Business Consultation. We recognize individual skillset and career aspirations when building teams and creating departmental development opportunities.

 

We are problem solvers at heart and apply data creatively working seamlessly with Planning and specialty functions. We like to share as well as teach and believe in data led decision making. We are passionate and enjoy the energy, variety and fast-paced environment a media agency has to offer.

 

ABOUT THE ROLE:

The Sr. Data Analyst acts as the primary day-to-day contact on project management and execution for client accounts and deliverables, including but not limited to measurement planning, weekly reporting, media and creative tests, media and creative analysis, competitive analysis, and industry research.

 

You will use our proprietary measurement solutions that enable us to engage with data and answer our clients' toughest business questions, uncover trends and pursue breakthrough marketing ideas. We look for intellectual curiosity, critical thinking and creative problem-solving ability and a passion for data.
 

YOUR IMPACT:

  • Research industry trends and facts
  • Develop creative and media strategies in collaboration with other departments
  • Develop measurement plans and reports that are relevant to the client's business and creative/media testing
  • Understand budget allocation process for media and fees across media platforms
  • Develop directional insights
  • Perform data aggregation and ensure data QA
  • Ensure all client materials meet or exceed expectations (from content to quality) and are delivered on time
  • Other duties and responsibilities as assigned

 

 

YOUR PEOPLE SKILLS:

  • Ability to work in a team environment that promotes collaboration
  • Ability to communicate effectively at all levels
  • Ability to work successfully within a team as well as independently
  • Establish and maintain effective relationships inter-departmentally as well as with those outside the team

 

 

YOUR SKILLS & ABILITIES:

  • Knowledge of digital campaign management and site analytics
  • Knowledge of AB testing, trend analysis and basic statistical methods (correlations, regression analysis)
  • Skillful in data processing and alignment, data QA, populating dashboards as well as basic chart and deck production
  • Proficient in Search tools (Kenshoo/Marin/AdWords), Ad servers, data management systems and advanced Excel functionality
  • Ability to convert observations into insights and produce business writing with little editing from supervisor

 

 

YOUR QUALIFICATIONS:

  • Bachelor's Degree preferred
  • 2-3 years relevant work experience; digital media experience desired

 

 

ABOUT MEDIACOM:

Welcome innovators, initiative takers and instigators.

 

We are 8,500 of the world's leading media communications specialists, in 125 offices, across 100 countries.

We have a global client roster that's the envy of our peers. Adidas, Coca-Cola, Mars, P&G, PSA, Richemont, Shell and Sony to name but a few.

 

We help brands unlock growth through media. We do this using our Systems Thinking approach to data, technology and creativity and design communication strategies that build brands and generate sales. We're part of WPP, the world's largest marketing communications services group, which gives us access to the richest data sets and most robust benchmarks in the business.

 

All this has helped us become the first network to hold the big six Media Network of the Year titles concurrently.

But the real secret to our success is simple (and not really a secret). It's our People First, Better Results philosophy.

We know that when we invest in our people, we'll deliver better results not only for them, but also for our clients.

We also know that talent comes in all shapes, sizes, genders and ethnicities. That's why our agencies are open environments that celebrate difference.

 

Do you want to work with smart, creative, enthusiastic people? So do we.

 

Welcome to MediaCom

 

 

 

GroupM and all its affiliates embrace and celebrate diversity, inclusivity, and equal opportunity.We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. We are a worldwide media agency network that represents global clients. The more inclusive we are, the more great work we can create together.

 

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Location

Playa Vista is conveniently located between Marina Del Rey and Culver City. Lush greenery, hammocks and a range of food trucks for lunch or a snack.

An Insider's view of MediaCom

What's something quirky about your company?

Spontaneous stretch sessions in the middle of the day, basketball challenges when an afternoon break is needed, and the cutest office dogs that you’ve ever seen. One employee even set up a game of chess at her desk for people to pass by and make a move! We all look forward to coming to work - the little personal touches make a big difference.

Willie

Human Resources Business Partner

What does your typical day look like?

My role straddles both strategic and tactical planning as well as the management of partner and client relationships. My day consists of project management with my team to ensure we are meeting client deadlines - campaign planning and implementation, tactical recommendations, reporting, pacing and billing... with some breaks for yoga in between!

Theresa

Senior Associate, Digital Investment

What does career growth look like on your team?

We define what career growth means for each team member. At the beginning, growth comes in developing knowledge base and technical skills. The more senior you get, the emphasis is on new responsibilities and developing leadership skills. Collectively, we map out a growth plan tailored to their professional goals.

Seow Leng

Managing Partner

What is your vision for the company?

The vision for MediaCom LA is to be a ‘compass’ for our global network. We are applying some of the thinking and skills of the tech industry to our agency business, hoping to fundamentally advance the agency model by developing operational advantages that MediaCom will replicate globally.

Mark

Managing Director

What are MediaCom Perks + Benefits

Culture
Friends outside of work
Eat lunch together
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Diversity
Dedicated Diversity/Inclusion Staff
Highly diverse management team
Someone's primary function is managing the company's diversity and inclusion initiatives
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Onsite Gym
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Child Care & Parental Leave Benefits
Child Care Benefits
MediaCom provides Backup child care assistance.
Generous Parental Leave
Flexible Work Schedule
MediaCom provides employees with a flexible work schedule that includes Core hours, Flexible start and end times.
Remote Work Program
Family Medical Leave
Return-to-work program post parental leave
Vacation & Time Off Benefits
Generous PTO
Paid Holidays
Paid Sick Days
Employees receive 10 hours per year of paid sick leave.
Perks & Discounts
Casual Dress
Stocked Kitchen
Parking
We offer employees Free on-site garage parking.
Pet Friendly
MediaCom LA's pet policy is dog friendly daily.
Relocation Assistance
Professional Development Benefits
Tuition Reimbursement
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