About the Company

true[X is a technology company building the next generation of advertising products and experiences for premium video. We empower a value exchange engagement advertising and measurement platform for premium publishers across connected TV, mobile, and desktop devices. 

true[X] engagement ads serve the widest possible audience by optimizing consumers’ time and attention to deliver impactful results for advertisers. For brands and advertisers, true[X] delivers on its true[ATTENTION] guarantee of effective, zero-waste, high-engagement ad experiences that drive measurable brand funnel impact. For publishers, true[X] offers a consumer-first ad experience, and viewers benefit by receiving fair value for their attention.  true[X]’s innovative products and capabilities are built to advantage quality and support the premium video ecosystem.

Since its founding in 2007, true[X] has committed to advancing three core principles in its products and in the broader industry: quality, accountability, and transparency, driven by a core belief that all are necessary for ensuring a better consumer experience. Every true[X] decision is guided by an understanding of human attention.

About the Job

true[X] is looking for an innovative individual for a Research Operations Analyst role within our Los Angeles offices.  In this exciting role, you will be at the forefront of research for our ad technology business, supporting and directing projects including digital ad effectiveness measurement, attribution and conversion analysis, audience insight generation, targeting analysis and ad campaign optimization.  In addition to measuring ad effectiveness for the world’s leading brand advertisers, we are looking for someone who understands quantitative methods and can quickly learn our methods for assisting a variety of other true[X] teams..

You will develop expertise in primary as well as syndicated media research by flexing your strengths in analytics and data technology.  You will be at the forefront of analysis across our advertising technology platform where UP//LIFT, true[X]’s proprietary measurement program, monitors ad effectiveness for video-based ad campaigns. It enables advertisers and publishers to see how ads perform while campaigns are live and to optimize ad decisions to drive even more impact.  Reporting to both a Manager and the Senior Vice President of Research and Analytics, you will work alongside team members and collaborate with sales, strategy, marketing, ad operations, data science, product, engineering and business development.

What you’ll do:

• Design and manage research and analytical efforts supportive of true[x]’s digital advertising business
• Develop organizational expertise in research methodology, digital analytics/metrics, online data collection and audience insights
• Carry out market research studies utilizing surveys deployed through Qualtrics
• Liaise with ROI measurement vendors and suppliers in attribution, conversion and sales lift studies
• Analyze true[X]’s audience, strengthening our sales and publisher relationships
• Develop research that supports true[X]’s strategic business (i.e. solve digital agency and advertiser needs)
• Utilize SQL, Python, Excel and PowerPoint to organize true[X]’s ad effectiveness data
• Populate and produce graphs and tables that depict gathered research study data
• Communicate findings in email, spreadsheets and presentations
• Create and present data-driven insights to company leadership, business stakeholders, clients on the agency / advertiser side as well as on the publisher side of the true[x] business

Who You Are: 

true[X]’s research group is a fast paced, all hands-on deck team where everyone’s contributions make a huge impact.  We are looking at candidates who want to learn, stretch themselves and contribute to our growing operational team. If you are up for the challenge of revolutionizing the advertising industry, then we’d like to meet you. The ideal person for this job is: 

• A universal communicator — you are able to explain the most technical data to the least technical people without any confusion, getting your point across clearly and effectively
• A proactive problem solver — you are constantly looking for ways to work smarter, delivering new efficiencies anywhere an improvement can be made
• A detail-oriented go-getter — you take ownership and are accountable for all you do, with the initiative to learn new skills on the fly
• A team player — you work well with others and value seeing how your work can make other teams at the company successful 

What you have:

• 1+ year of experience in quantitative analysis in an educational or professional environment
• Academic or professional training in quantitative studies
• Understanding of market research, marketing science, data science or similar fields
• Proficiency in statistics, quantitative methods, etc.
• Proven ability to defend a methodology choice and identify operational and analytical tradeoffs
• Experience with ad effectiveness and experimental research designs, specifically for lift measurement a huge plus
• Experience with marketing ROI analysis, mix modeling, attribution, sales lift, etc.
• Experience with statistical analysis products (SPSS, SAS, R, etc.)
• Experience with relational databases utilizing SQL, Python, etc.
• Familiarity with user experience and product testing research
• Familiarity with survey setup and programming in Qualtrics
• Familiarity with Data Science and its applications
• Microsoft Word, Excel and PowerPoint skills

Benefits & Perks

It’s no secret that we work hard, but we also strive to create an office environment where the lines between work and play are blurred. This means we offer these great perks to help keep our team healthy, productive, and happy.

• 100% company-paid health, dental, and vision coverage for you and your dependents, as well as life insurance and disability coverage
• Unlimited paid time off - we trust your discretion
• Opportunities for profit sharing, bonuses, and ownership
• 401(k) plan plus company match 
• Cell phone reimbursement and subsidized gym membership
• Annual professional development stipend
  

We are committed to an inclusive and diverse work environment. true[X] is an equal opportunity employer. We do not discriminate based on race, color, ethnicity, ancestry, national origin, religion, sex, gender, gender identity, gender expression, sexual orientation, age, disability, veteran status, genetic information, marital status or any legally protected status.