About Us:

At Dave, our mission is to build products banks won’t to improve people’s relationship with money. Our first product helps people budget and avoid overdraft fees and has amassed over 1mm users. To create the best experience for our users, we want team members who will do whatever it takes to deliver results. We’re growing fast and are looking for a Marketing Data Analyst determined to drive continued growth.

The Role:

Dave is looking for a Marketing Data Analyst to develop and optimize actionable analytics solutions to address marketing challenges such as marketing effectiveness, ROI, brand equity impact, channel effectiveness, and customer acquisition cost. The ideal candidate will have a strong background in and passion for statistics and data analysis while also possessing a keen understanding of digital marketing, funnel metrics, and KPI's. The perfect candidate will be an asset Week 1. We’re looking for someone who is driven, analytical, strategic, obsessed with marketing spend efficiency, and will love being part of our close-knit team.

You Will:

• Build, maintain and evolve market level mix models to estimate causal impacts of marketing activities on financial outcomes in the short and long term

• Build, maintain and evolve customer level attribution models to explain longitudinal behavioral shifts associated with exposure to a varying combination of touch point exposures

• Lead effective data analysis that may suggest risk or opportunities

• Perform weekly and monthly marketing reports

• Build custom audiences from CRM database to help build lookalike audiences

You Have:

• Ability to deliver critical insights and analysis

• Ability to extract insights to identify growth opportunities and effectively communicate outcomes and recommendations

• Strong analytical skills with high attention to detail and accuracy

• Experience with high-frequency A/B testing

• The ability to work independently but thrive in a fast-paced environment.

• Strategic and analytical, comfortable using data to inform decisions but also highly creative and resourceful

• Proven ability to prioritize and manage multiple projects at once

• Strong initiative to drive results and solve problems