OVERVIEW: 
Our Marketing Sciences teams collects and analyzes both quantitative and qualitative data to create vivid, compelling and actionable insights for our clients. The group encompasses Mindshare's digital analytics, research, modeling and technology offerings. We are an integral part in supporting the planning teams as they allocate media budgets and optimize effective plans for their accounts.  
 
In the Marketing Sciences team, you will play a key role in planning and executing day-to-day analytics work. This includes, but not limited to collecting, organizing and harmonizing data sets. Over time you will gain exposure to multiple client verticals under the Mindshare umbrella. This is an excellent opportunity for you to participate in the media planning process to help develop campaign measurement strategy and appropriate KPIs to effectively assess media results. You will understand audience insights and manage campaign performance. This position gives you the ability to work in an environment where everyone is passionate about data, analytics and self-development with a customer-centric focus. 

YOUR IMPACT: 

In the first three months, you will: 

• Learn about the media industry, media and marketing terminology  
• Become familiar with our proprietary data and analytics platform  
• Understand the various data sources and metrics used in the analysis  
• Which digital/media/marketing data sources and metrics are preferred: Digital (e.g. Web, Social, Display, Search etc.); Media (e.g. buying models, CPU, Impressions, GRP); Measurement analytics 

Within your first year, you will be able to: 

• Manipulate raw data to produce structured data sets for analysis 
• Enable data visualization and business reporting  
• Analyze data to understand relationships between business drivers and sales  
• Relate analysis output to client business issue  
• Support presentation building with oversight from team leader 

YOUR QUALIFICATIONS: 

• Bachelors or advanced degree in Statistics, Economics, Business, Math, or Sciences is preferred 
• Strong analytic and problem-solving skills 
• Strong written, oral, and presentation communication abilities 
• Proficiency with Excel, PowerPoint and Word 

ABOUT MINDSHARE: 

We were born in Asia in 1997, a WPP start up with a desire to change the media world. Now we are a global network with 116 offices in 86 countries and billings of $16.5bn. We are the largest agency in GroupM, WPP's Media Investment Management arm, which is the #1 media holding group globally with billings of $45.1bn (Source: COMvergence 2018). We aim to be our clients' lead business partner, to grow their business and drive profitability through adaptive and inventive marketing. We do this through speed, teamwork and provocation because in today's world everything begins and ends in media. We create new things and have fun doing it.
GroupM and all its affiliates embrace and celebrate diversity, inclusivity, and equal opportunity. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. We are a worldwide media agency network that represents global clients. The more inclusive we are, the greater work we can create together.