Senior Copywriter, Paid at Better

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Better is redefining homeownership and making it simpler, faster—and most importantly—more accessible for everyone. We leverage creative technology and innovation to make the homebuying journey more approachable and understandable. Here are some interesting facts to help you get to know Better:

  • Right now we’re funding over $3 billion in home loans per month
  • We’ve funded over $14 billion in loans and $3.5 billion in insurance
  • We ranked #1 in the U.S. on LinkedIn's Top Startups 2020
  • We ranked #11 on Fortune’s Best Places to Work in Financial Services 2020
  • Our Founder and CEO was named in Comparably's Top 25 CEOs for Diversity
  • We were listed to Forbes’ FinTech 50 2020
  • And #15 on the 2020 CNBC Disruptor 50 
  • We’ve secured over $254 million from our investors to date 

Our company is made up of driven, passionate people who bring their unique backgrounds and perspectives to everything we do. We are committed to fostering diversity, multiculturalism, and inclusion.  We encourage individual potential rather than years of experience. We see the value in each person’s perspective, and recognize their talents, regardless of what the market says. We believe it’s important to nurture a company culture that encourages curiosity and passion—from employee resource groups and learning opportunities to team outings and community outreach. 

Writing at Better.com

Good writing is core to our company. Other places use big words and clunky sentences to make mortgages seem complicated. Writers here do the opposite. We distill complex information into its simplest form. We communicate things clearly to help people with different backgrounds all feel empowered. We make mortgages make sense.

The role: Lead Copywriter, Performance + Product Marketing

We’re looking for a Lead Copywriter with experience across growth, performance, and product marketing to help us change the way people buy homes. This position directly supports our ACD of Copy in shaping the creative vision, ensuring quality, and elevating our approach to marketing.

You will work closely with a team of copywriters and designers to generate compelling and unique executions across multiple paid channels, both from marketing requests and from original ideas. You’ll create, pitch, and iterate on both measurable and abstract concepts with a variety of stakeholders. 

  • Pitch campaigns and concepts across our performance marketing channels 
  • Know how to write for scale and A/B testing, comfortable with constant iterating and pivoting, based on data driven insights
  • Become an expert in the homebuying and homeownership space
  • Develop go to market campaigns, including messaging across channels, and launch plans for new products/announcements
  • Partner with product marketing managers to identify the most compelling approaches to help craft narratives around product activations, feature launches, awareness campaigns, and more
  • Act as advocate for other writers and discover opportunities to meet marketing goals in new and novel ways

What we’re looking for in a Lead Copywriter, Performance + Product Marketing

  • You have at least 6 years copywriting experience
  • You have a portfolio that shows a rich, creative spectrum of work across growth/performance, product marketing, brand and social media. Samples should include Facebook/Instagram paid ads, Google display and discovery, etc.
  • You know what works across different channels and can spot opportunities 
  • You can explain take complex information and reframe it in a way that anyone can understand
  • You are at least somewhat familiar with the world of finance (or you're down to learn)
  • You are empathetic by nature and work well with others
  • You’re at the expert level in G-suite (bonus if you know your way around Figma)
  • You’re a self-motivated individual who doesn't wait to be told what to do
  • You take criticism in your stride and know when to stand up for your ideas

The Better mission is rooted in values that drive us.

  • We do what’s in the best interest of the consumer, not ourselves
  • We have growth mindsets, not fixed ones
  • We believe that success lies in execution, not credentials
  • We act like owners, not just employees
  • We work to find answers on our own, not wait for them to be given to us 
  • We optimize for mission, not ego

Our mission speaks for itself—we continue to outpace the industry at every turn. We’ve joined forces in partnership with Ally Bank, and our backers have helped build some of the most transformative tech and finance companies in history. Kleiner Perkins, Goldman Sachs, American Express, Citigroup, Activant Capital, Ally Bank, and others have invested in our vision for what homeownership can be.

Better Benefits & Compensation

Our total rewards package consists of base salary, equity, benefits, and opportunity for yearly cash bonus. Some of our benefits include:

  • Comprehensive healthcare, retirement, and voluntary benefits. Think medical, dental, vision, savings accounts, 401k, and more.
  • Personalized care and tools for realizing your mental health and wellness goals
  • Robust wellbeing offerings that allow you  unlimited access to virtual fitness, meditation, yoga, cooking classes, homeschooling preparedness, physical therapy, and more.
  • Unlimited time off (with manager approval)
  • 12 weeks of paid parental leave after 90 days of employment, and 20 weeks after 24 months of service.
  • Inclusive fertility benefits for you or your eligible dependents, regardless of participation in a Better medical plan.

Better is an equal opportunity employer. We do not discriminate on the basis of race, color, religion or religious creed, sexual orientation, gender, gender identity, marital status, family or parental status, disability, military or veteran status, or any other basis protected by law. If you require further accommodations or have questions regarding accessibility of our roles, please reach out to [email protected]. All employment decisions at Better are based on a person’s merit, business needs, and role requirements.

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Technology we use

  • Engineering
    • JavaLanguages
    • JavascriptLanguages
    • PythonLanguages
    • ScalaLanguages
    • Node.jsFrameworks

Location

5 Park Plaza, Irvine, CA 92662

An Insider's view of Better

How would you describe the company’s work-life balance?

The work life balance here at better is great! My schedule is always consistent and my management team is very flexible when time off is needed. Having unlimited paid time off is very helpful when you need a personal day, time off for a holiday or just need some time for vacation.

Jessica Mendez

Processing Expert

What does your typical day look like?

As a Loan Consultant Associate, I communicate with borrowers daily to guide them through the biggest transaction of their lives- their mortgage transaction! This includes going over their application, rate options, and ensuring they’re familiar with the Better process. I ensure that all my borrowers feel taken care of and at ease with the process.

Mak Bonakdar

Loan Consultant Associate

What makes someone successful on your team?

Borrower-Centric Mindset! Closers need to be able to connect with the borrowers and help guide them through the conclusion of this transaction which for most people is one of the largest transactions of their lives.
Creative Problem Solvers- Closers need to think outside the box to solve issues and get the file closed.

Derek Steel-Waas

Closing Expert Manager

What’s the vibe like in the office?

Our office vibe is really warm and inviting. We have lunch together, do happy hours in the office, and celebrate birthdays!
Our open office space allows for a lot of interdepartmental collaboration and everyone is always willing to help each other out. I feel lucky to say that I can truly call my coworkers my work family!

Anna Anthony

Client Success Manager

What are Better Perks + Benefits

Culture
Volunteer in local community
Friends outside of work
Eat lunch together
Open door policy
Group brainstorming sessions
Open office floor plan
Diversity
Dedicated Diversity/Inclusion Staff
Highly diverse management team
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Retirement & Stock Options Benefits
401(K)
Company Equity
Child Care & Parental Leave Benefits
Child Care Benefits
Generous Parental Leave
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
Free Daily Meals
Stocked Kitchen
Happy Hours
Relocation Assistance
Professional Development Benefits
Job Training & Conferences
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