Creative Development Specialist, LIVE

| Greater LA Area
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Responsibilities

About the Team: The Content Partnerships team is seeking an enthusiastic Creative Development Specialist to support the development of TikTok's thriving community of live streaming creators. You will be responsible for understanding, launching, and supporting this new creator community through the development of innovative new creative live stream formats. As a member of our content organization, you will collaborate with internal and external partners to develop creative ideas, pitch and produce livestream programming concepts, and establish live streaming as a regular practice for TikTok creators. This role requires a passion for creators, content development, technology, and the impromptu nature of live storytelling. Our ideal candidate is a self-starter who is excited to work on multiple projects simultaneously in a fast-paced environment. If you are flexible, can find solutions to ambiguous problems, are resourceful and bring positivity to the work environment, we'd love to welcome you to the TikTok team! Responsibilities: - Collaborate with creators and internal teams to develop original, thematic, and appropriate materials for creator live streams - Develop creative solutions that meet live stream objectives and key results (maximize video views, audience growth, retention, and CSAT) - Support management and growth of a portfolio of creators through the development of live stream format, creative, and category-specific best practices - Drive greater adoption of TikTok live stream product amongst creators on- and off-platform, ideally building a livestream "daily habit" amongst a growing community portfolio - Work cross-functionally with Community, Creator, Data & Insights teams to identify target creators to onboard and work with to develop live programming concepts - Support execution of creator programs to onboard and educate target communities on TikTok including workshops, events, and marketing campaigns - Support management and tracking of live creator programming on-platform, analyzing community growth metrics to ensure creator engagement, retention and satisfaction - Proactively research and build relationships with creators to facilitate creator growth and promote live streaming capabilities on platform - Support and optimize creative production workflows, troubleshooting challenges in real time - Bring big creator live stream ideas forward for consideration as large-scale TikTok tent pole programming in the US market

Qualifications

Preferred qualifications: - BA/BS degree or equivalent practical experience - 3+ years experience working with creators, talent management, agency, partner/program management, ideally at a top consumer tech or media company - Sharp creative mind, accustomed to pitching/developing new ideas and formats - Understanding of the online creator landscape and/or experience as a TikTok creator, with a passion for finding, developing and managing TikTok creators - Deep understanding of the live streaming community, their needs and skill set and creator ecosystem surrounding live streaming - Hyper-collaborative, accustomed to working with and understanding the needs of various internal and external partners - Proven track record of operating independently, demonstrating creativity, strong attention to detail, and managing multiple projects simultaneously TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We believe individuals shouldn't be disadvantaged because of their background or identity, but instead should be considered based on their strengths and experience. We are passionate about this and hope you are, too.

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An Insider's view of TikTok

What’s the vibe like in the office?

In Los Angeles, our office building is always buzzing with activity and conversation. The office has a large communal space for meals and all team meetings. It is designed to inspire creativity and you can see this reflected throughout the building's design.

Lindsey

Employer Branding

How do you collaborate with other teams in the company?

I lead our college marketing efforts from our college ambassadors to campus events and partnerships. Just like other departments, I have the honor of collaborating with many teams across TikTok. I work with teams across the company to host events, run in-app campaigns, to promote through social media, and more. Teamwork makes the dream work!

Kayla

Brand Marketing Manager

How has your career grown since starting at the company?

My first role was in Business Development, where I helped media publishers get ramped up and familiar with TikTok. Since then I've been able to support our rebranding efforts, build processes to improve communication between our global teams and launch features used by millions of users.

Michael

Operations

What are TikTok Perks + Benefits

Culture
Volunteer in local community
Partners with Nonprofits
More on our global initiative, TikTok for Good, here: https://www.tiktok.com/forgood
Eat lunch together
Team owned deliverables
Open office floor plan
Diversity
Dedicated Diversity/Inclusion Staff
Unconscious bias training
Diversity manifesto
Someone's primary function is managing the company’s diversity and inclusion initiatives
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Onsite Gym
Retirement & Stock Options Benefits
401(K) Matching
Performance Bonus
Vacation & Time Off Benefits
Generous PTO
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Free Daily Meals
Stocked Kitchen
Parking
We offer employees Free on-site garage parking.
Pet Friendly
Acme Co.'s pet policy is dog friendly daily.
Fitness Subsidies
Professional Development Benefits
Lunch and learns
Online course subscriptions available
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