We are looking for a detail oriented, data driven, and hands-on Senior Manager of Marketing Operations to join our ever growing Demand Generation team. You’ll take lead on multiple efforts including marketing technology management, Marketo campaign execution, measurement, and analytics. You will be entrusted with creating scalable processes that ensure best practices in lead generation and database management. You’ll also help conduct complex data analyses that will be used to inform strategic decisions by stakeholders from across the company.

Marketing Operations is the foundation of our demand generation programs! You’ll be responsible for supporting the execution, maintenance and continuous improvement of marketing programs as well as developing our marketing tech stack to nurture leads and engage customers. Programs will include webinars, conference logistics, inbound marketing and Website maintenance, email and other programs necessary to support the marketing objectives.

What you’ll do:

• Work with Marketing Team to help define requirements and manage the ongoing evolution of the Lead/Campaign management databases/apps, Marketing Automation and other software needed for marketing and marketing analytics.
• Lead marketing database strategy, including contact and account acquisition, data hygiene, and analysis on data quality and database health
• Define, negotiate, communicate, implement and monitor technical quality standards
• Go-to expert for all things Marketing Technology; be on the cutting edge of technology
• Create and maintain metrics reports on marketing and sales activities, effectiveness, and business impact.
• Analyze marketing and sales data to develop insights and make recommendations on areas for optimization.
• Monitor and maintain data quality within the marketing database.
• Evaluate new technologies and add-on applications to improve and optimize marketing team performance.
• Integrate closely with internal and external trafficking teams to ensure that all tracking is implemented correctly, efficiently, deadlines are met, and executions are flawless

What we’re looking for:

• 10 years of relevant work experience in digital marketing (preferably in a B2B / SaaS environment with a focus on marketing/sales systems, lead management, funnel metrics & analytics)
• 3-4+ years of hands-on experience with Marketo or similar marketing automation platform
• 3-4+ years of experience with Salesforce (or similar CRM) and Marketo / Salesforce integration
• In-depth knowledge of lead lifecycle management
• Expertise in lead scoring, nurture program development/management, and marketing analytics
• Experience working cross functionally with product teams to develop user onboarding flows, automated nurture programs, upsell and cross-sell programs, and measuring results for marketing programs
• Highly proficient in Marketo and Salesforce.com (Certified a plus)
• Attention to detail, desire to know how things work, the ability to translate business needs into technical execution.
• Strong team player with a customer service attitude towards working with, and supporting colleagues.
• Motivated self-starter with flexibility to quickly adapt and change to align with business needs.

• Experience in a SaaS technology company preferred.
• Strong prioritization, organizational, and project management skills.
• Ability to work independently with little or no supervision, lead projects, lead project teams, and work collaboratively as a team member.
• Exceptional time-management skills.
• Must be a team player with a sense of responsibility and ownership.
• Must be able to effectively collaborate on projects with people inside and outside the Company.
• Strong written and oral communication skills.

About Us
Procore Technologies is building the software that builds the world. We provide cloud-based construction management software that helps clients more efficiently build skyscrapers, hospitals, retail centers, airports, housing complexes and more. At Procore, we have worked hard to create and maintain a culture where you can own your work and are encouraged and given resources to try new ideas. Check us out on Glassdoor to see what others are saying about working at Procore. Our headquarters is located on the bluffs above the Pacific Ocean in Carpinteria, CA, with growing offices worldwide. To learn more about our team, click here.

Perks & Benefits
You are a person with dreams, goals, and ambitions—both personally and professionally. That's why we believe in providing benefits that not only match our Procore values (Openness, Optimism, and Ownership) but enhance the lives of our team members. Here are just a few of our benefit offerings: competitive health care plans, unlimited paid vacation, stock options, employee enrichment and development programs, and friends & family events.