Copywriter
Why work at Grindr?
Grindr is among the top highest grossing apps in the iOS App Store and boasts some of the most engaged users across all social networking apps. We offer a fun, constantly evolving, agile startup environment that enables and rewards innovation, teamwork, and diligence.
Situated right in the heart of West Hollywood, we're the No. 1 location-based mobile social app on the market, and we cater to a massive user base of 3 million daily active users in every country in the world. Since our inception in 2009, we've been dedicated to finding new and better ways to connect people using mobile technology.
Summary
Grindr is seeking a Copywriter to concept and create content and further evolve the brand through our unique voice. This role works closely with the rest of the Marketing team and reports to the Senior Copywriter. You’ll be partnering with the Content Manager to expand our social and lifestyle credibility through strategic, innovative, creative and own-able brand engagement on social media, our online content portal and in-app engagements. By creating compelling editorial and video content driven initiatives, you’ll help influence the acquisition and engagement of our customers as well as getting a lot of likes and shares along the way.
Responsibilities
- Create awareness of and interaction with the Grindr brand through strategic and engaging content
- Write copy for within the Grindr app and on our app store
- Create and write copy for advertisements purchased by third party brands
- Work with the Grindr product team to develop strategies to support business initiatives and drive targeted conversion through digital channels
- Work with the Content Manager to align the voice of the brand, strategy, planning, and execution to acquire and re-engage our community across all channels including Snapchat, Facebook, Twitter, Tumblr, YouTube (and future social engagement opportunities as they arise)
- Identify and partner with other online influencers to create collaborative content.
- Support eCommerce in creating copy for original promotions and events
- Build and maintain content calendars across all social media channels
- Curate articles and videos to share out on our social media channels
- Identify and amplify trending topics and memes
Requirements
- Bachelor’s Degree in English, Communications or a related field
- 2+ years of copywriting experience for an agency and/or in-house for a recognized brand
- Experience managing social media channels
- Strong communicator with an irreverent sense of humor and an ability to provoke
- Understanding and experience with creating engaging content that speaks to a global audience
Benefits & Perks
- Full coverage medical and dental insurance
- Unlimited sick policy
- Competitive Salaries and Options
- 401(k)
- Catered lunch, every day
- Stocked kitchen
- Free on-site parking
- Casual dress environment
Grindr is an equal opportunity employer
*Recruiting firms that submit resumes to Grindr without first entering into a written contract will not be entitled to any compensation on candidates referred by that firm.